Market Scenario

BYOD or Bring Your Own Device Market refers to the increasing trend towards use of employee owned devices within an enterprise. This provides employees with the choice of devices and can choose their own devices. It provides access to only non-sensitive systems and data. BYOD has various benefits such as money savings by eliminating the need to buy new devices for each and every employee. Also, it helps in boosting productivity by providing the employees the satisfaction to work on their own devices, which also provides a sense of familiarity. It will also have up-to-date technology being implemented as the users keep on updating their own devices.

Technology giants such as Microsoft Corporation, Cisco Systems, Inc., Blackberry Limited, Infosys Limited, IBM Corporation, Tata Consultancy Services Limited, SAP SE, Tech Mahindra Limited, AT&T, Honeywell International, Capgemini and Oracle Corporationare a few major players in the global bring your own device market. Increased productivity and reduced hardware costs are the major factors driving the growth of bring your own device market. Also, the growing prominence of managed mobility services is another factor driving the growth of the market. Furthermore, increasing demand for enterprise mobility another factor responsible for fuelling the growth of the market.

The deployment segment of the global bring your own device market is classified into cloud and on premise. However, the cloud based deployment sub segment is expected to hold the largest market share of the bring your own device market over the forecast period owing to the increasing use of cloud services and other benefits associated with it. The on premise deployment type is expected to grow at the highest rate during the forecast period.

The North America region holds the largest share of the market across the globe followed by Europe, and Asia Pacific region. The U.S. and Canada are dominating the North America market due to rising technological enhancements and increasing demand for enterprise mobility in the region. Moreover, this region has a well-established infrastructure, which allows faster implementation of advanced technologies. Additionally, the growing adoption of cloud based services out of sheer convenience is another major factor driving the growth of bring your own device market in the region.

The global bring your own device market is expected to grow at a CAGR of approximately 16% during the forecast period 2017-2023.

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Key Players

Microsoft Corporation (U.S.),
Cisco Systems, Inc. (U.S.),
Blackberry Limited (Canada),
Infosys Limited (India),
IBM Corporation (U.S.),
Tata Consultancy Services Limited (India), 
SAP SE (Germany),
Tech Mahindra Limited (India),
AT&T (U.S.),
Honeywell International (U.S.),
Capgemini (France),
Oracle Corporation (U.S.),
Accenture (Ireland), Alcatel-Lucent S.A. (France),
MobileIron Inc. (U.S.),
Apperian (U.S.),
Hewlett-Packard (U.S.),
AirWatch (U.S.),
AT&T (U.S.),
Duo Security (U.S.)
HCL (India).
Segments

The global bring your own device market is segmented by component, device, deployment and vertical. Based on the component, the market is segmented into solution, security and service. The solution segment is further classified into mobile device management, mobile application management, mobile data management, mobile email management, mobile telecom expense management and others. The security segment is further classified into device security, email security, application security, mobile content security, network security, identity access management and multi-user management. The service segment is further classified into managed services and professional services. Based on the device, the market is segmented into smartphones, tablets and laptops. Based on the deployment, the market is segmented into cloud and on premise. Whereas, based on the vertical, the market is segmented into BFSI, healthcare, manufacturing, retail, transportation, IT & telecommunication, and others.

Regional Analysis

The global bring your own device market is studied in Asia Pacific, North America, Europe, and Rest of the World. It has been observed that North America is estimated to account for the largest share of the market, whereas Asia Pacific is projected to grow at the fastest rate during the forecast period. The growth of market in North America is attributed to technological advancements and increased adoption of cloud based services across various industry verticals.

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Intended Audience

Technology Investors
Research/Consultancy firms
Technology Solution Providers
Government Bodies
Mobility Solution Providers
Mobility Service Providers
Mobile Application Consumers
Device Manufactures
BYOD Service Users
Application and software developers
Enterprises/SMEs
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