COVID-19 has affected many PPC Accounts: Forecast
Nearly all the businesses have a bad impact due to the Coronavirus and PPC is no exception. With that said, let us take a look at some trends we have already seeing in the PPC and what we can expect in the coming weeks and months.

News Effects on Performance
Coronavirus has largely impacted on many industries and particularly in the travel industry. Due to COVID-19, you can see that many people are cancelling their trips and even asking for refunds. This trend is likely to continue. We will likely see the decrease in the performance each time a piece of breaking news hits the media.

Google Shopping
There is also a positive impact on the coronavirus. Government health agencies are encouraging people to take extra precautions and stay at home to prevent the virus or contracting it. People are staying at their home but they also want some products for their daily needs – So online shopping it is! According to a PPC company in Noida, Google shopping and eCommerce search campaigns will likely see an increase in the volume over the next few weeks and months.

Keyword Volume Increases
this is the most obvious and common trends but with the increase in the spread of coronavirus, it may be affecting your search queries. For example, if you are working in the travel industry, there is an increase in the volume of brand searches but most of the search terms are “Cancellation” and “Refunds”.

About the Company
Digi-Markets is a PPC company in Noida which works for all type of industries whether small-sized or medium-sized across the globe. We offer SEO, SMO, SEM, Content Marketing and PPC services. Our current running projects are managed by highly-experienced professionals that make a difference in the world of digital marketing.

Contact us

Digi-markets

Address:- Ground Floor, C-137, Sector 65, Noida, Uttar Pradesh 201301

Phone :- 9873065662

Email:- [email protected]

Website:- https://www.digi-markets.com/