Philippines January 22, 2014 - eMedtoday, a leading provider of digital health solutions, has announced the release of a new mobile app designed for the HMO industry in developing countries. The app will allow HMO’s to connect with their members on health and wellness and provide features such a policy details, member insurance record and lists of hospital and doctors

eMedtoday CEO Hugh McClung announced the release of the new app and said, “Mobile devices allow for enhanced connectivity with improved member interaction. In Asia where most mobile penetration is near 100%, it is logical to use a mobile device to connect and communicate with customers.”

The topic of wellness is currently one of the most talked about issues in the medical field and it an overriding concern for patients when managing their health and it is very important to employers who are seeking reduce their employee health care costs. Studies have shown that corporate wellness programs can lower premiums and employee wellness programs that promote health behaviors have become the most popular cost containment strategy for employers.

eMedtoday decided to develop a digital health mobile app after seeing a number of important statistics, including:
• 60% say mobile health has given them solutions
• 76% say they would choose Telehealth over human contact( China, India, Indonesia)
• 80% say they want to consult with a doctor by email
• 80% do searches for health information
• 50% do searches on medication
• 70 % of adults track use consumer health indicators

The new mobile HMO app incorporates a number of important features that will prove invaluable to users. These include:
1. The best consumer healthcare evidence based content written by doctors in simple English with an extensive medical condition and drug library with hundreds of wellness videos.
2. The ability for member to ask any medical question and get an answer from a real doctor.
3. Incorporation of some of the best consumer facing health trackers.
4. A digital magazine to communicate company news, promotions and events with direct messaging to their members.
5. Future enhancement will offer a telemedicine service to allow a member immediate access to a primary care doctor 24/7/365 either by phone or video.

With studies showing that 70% of all doctor visits are for information that could easily have beendelivered over the phone, .eMedtoday is taking steps to connect patients and doctors via this app to save time and money. They and theirtelehealth partnerhave developed an app that uses a cloud-based Virtual Medical Office software to make these connections.

One focus of the app development team was to create a device that will be valuable and that will be used on a consistent basis. “Over 80% of mobile apps are not used after 2 weeks, said McClung. We have made the mobile app simple and easy to use with features that will encourage use and give the HMO high marks for engagement and empowerment.”

Any HMO that decides to partner with eMedtoday can get into the business with a minimal initial cost outlay and they will be up and running in 30 days with a branded mobile app. The eMedtoday mobile app is being talked about as a game changer in the HMO marketplace and it is a first of its kind tool for medical professionals in Asia. The app brings the most innovative features to health care vendors around the globe. More information is available on the eMedtoday website at http://www.emedtoday.com/and on a popular digital insurance magazine: Insurance Companies: Telehealth and Mobile Apps


About eMedtoday
eMedtoday is based in the Philippines and publishes e books, on line magazines and mobile apps that focus on numerous health and digital topics for the hospitals, Pharmas and Insurance companies.

Contact Information:
Hugh McClung
[email protected]