There are millions of start-up companies that wonder how to register their trademark. They likewise are curious about what the actual benefits of registering a trademark are. Here a few of those benefits.
You Get the Exclusive Rights

When you apply for trademark for your company, brand or logo, the most obvious benefit is “exclusive rights.” The registration of a trademark gives the proprietor exclusive use of the mark in respect to the services and the goods covered by it. If your company is trademarked, you can sue for any infringement.

Security or Hypothecation

If your trademark is registered it can be hypothecated as security, which means that any registered trademark can be taken as security for the purpose of securing funds from banks and lenders.

Creating an Identity with a Trademark

One of the most important reasons to register a trademark is for the purpose of marking identifiable intangible property so that your brand can be legally protected. It enhances the reputation of your company in the market and makes your brand popular. Trademark registration can be transferred like any other asset of the company.

Licensing

If your brand name is trademarked, it can be easily licensed. A trademark license can be recorded on a trademark register that gives licensee rights to institute the legal proceedings in case of any infringement.
It is helpful to remember that a registered trademark cannot be transferred without an assignment of rights. Trademark registration deters other traders from using trademarks which are similar or identical to yours in relation to the services or good like yours. If you put a symbol indicating trademark of your unit, you are notifying others of your exclusive rights that should not be infringed.

To learn more about how to trademark your logo and company name before the registration process, contact the expert team at Trade Mark Express today by visiting www.tmexpress.com.

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Website: https://www.tmexpress.com