High population base along with rapidly improving economic conditions are expected to drive the Indonesia’s OTT services market. According to a report “Indonesia OTT Services Market Size & Forecast 2026”, by Chrome Media. The market size of Indonesia OTT services is expected to reach USD1.6 billion by growing at a CAGR of around 12% till 2026.

Rapid advances in network infrastructure have resulted in emergence of better internet availability across all the regions of the country. The emergence of 4G and subsequent works on 5G technology are the reasons for people having better internet access, this has resulted in better video browsing experience and people switching over to OTT platforms for better quality content. Although the scale and penetration of OTT platforms is not as wide as the satellite television services, the growth rate of OTT services is much higher as compared to other services.

The impact of COVID-19 in Indonesia was huge and multiple curbs enforced by the government resulted in slowing down of the economic growth. The resulting lockdown resulted in many people switching towards OTT platforms for entertainment purposes. These platforms not only provided better quality viewing experience to their customers but also filled the gap of movie theatres which were shut down during the ongoing pandemic.
The OTT services market of Indonesia has been segmented by type which includes Communication services, Media services and Application services. The market has also been categorised by type of platform used which includes Smartphones, Smart TVs, laptops, gaming consoles and others.

In terms of region, Indonesia’s OTT Services Market has been segmented into four regions, which are Java, Sumatra, Kalimantan, and Sulawesi. Java region accounted for the highest share on account of high population share and the presence of large cities in the region. This share is expected to remain the same during the forecast period.

The report offers insights around the current market scenario which comprises of market size, growth rate along with market drivers, challenges, current trends, and opportunity areas. The report also includes detailed information around market segmentation and key competitors present in those segments.
Key market players, which are covered in the report include:

• Amazon Prime
• Netflix
• Viu
• Iflix
• CatchPlay
• MNC Media
• Mola TV
• Telkomsel
• Vidio.com
• Telkom Indonesia

The report bifurcates OTT Services market by Type and by Platform. On the basis of type, the report segments the market into Communication services, Media services and Application services. In terms of market share by platform usage, the reports cover share by Smartphones, Smart TVs, laptops, gaming consoles and others.
The report, “Indonesia OTT Services Market”, has been developed by gathering information based upon primary as well as secondary sources. Primary research conducted during the process includes interviews with OTT product & solution providers along with various industry experts. Secondary research includes an exhaustive search of relevant publications such as company annual reports, financial reports, news articles and other proprietary databases.

About Chrome Data Analytics & Media
Chrome DM is a technology-driven market research firm with a Pan-India on-ground presence. As of September 2017, the organization has a team of 650+ field staff, 150+ managerial staff and 450 tele-callers speaking over 22 languages to gather data from 5817 towns. With a presence in over 5,99,623 villages, Chrome DM also has an unprecedented reach into Rural India. Since its inception, Chrome DM has worked with some of the biggest brands across industry verticals, including Dabur, Gionee, Lava, Sony, Samsung, Government of Rajasthan, BJP, Employee Provident Fund Organization, Star India, Bureau of Energy Efficiency, Times Group, Future Group, Mercedes, Cafe Coffee Day, Zee, Soulflower & Mahindra amongst other reputed organizations, by providing them research & advisory.