When potential resellers call Visual Retail Plus and ask why VRP works only with retailers and if Visual Retail Plus also works with restaurants, the answer is simple; VRP is retail Point of Sale solution and it was developed that way since that is what you can see most when walking down the street.

In 1991 when VRP’s retail Point of Sale software began to develop the programmer saw the need for an upscale solution for shoe retailers. After a short while more vertical markets were added allowing all stores in the area to enjoy a robust retail POS software solution that could not be found anywhere else in the market. Combine that with a dedicated tech support staff and you have a winning combination.

Today’s market is mainly splitting into two parts; the large retailers that are selling millions online and in-store and the smaller retailers that are doing everything to stay in business. Visual Retail Plus supports the small to medium sized retailers which can very well have 80 locations by developing a robust CRM – Customer Relations Management.

For a retailer to keep full control of inventory, staff and customers, a user friendly yet extremely advanced software must be used. Visual Retail Plus’ point of sale retail solution allows stores to:
• Take down customer information such as name, address, birth date, phone, and email.
• Keep track of past purchases at the store.
• Add additional information that might be useful for future sales such as favorite color, anniversary date, style preferences, etc.
• If tailoring is done; all measurements can be saved.
• Special discounts specific to that customer.
• VIP/loyalty cards.
A manager’s job is training sales staff how to keep customer engaged in the store and feel welcome. Doing this is much more than saying “Hi” when the door opens. The fact that the customer found something they would like to purchase can be a conversation starter and a nice amount of the conversation can be documented in VRP’s retail POS solution. If a customer feels special when shopping; such as the deserved attention was received and expectations were exceeded that customer will not only return but will also recommend the store to others.

Retailers today need to go out of their way to make a customer happy; most employees today receive commission either for every sale or at times a higher commission is given when a specific product is sold. More than that, many store owners today give employees monthly allowance so that they can purchase items from the store and wear, use and hopefully recommend. VRP’s retail point of sale solution keeps track of all that allowing store manager and owner to see who is selling the highest, lowest, taking advantage for the good or bad of the monthly allowance and more than anyone wants; catching employees who are trying to beat the system however with Visual Retail Plus, that is nearly impossible.

For more information, go to http://www.visualretailplus.com/ .