The modern retailer uses Point Of Sale in the retail store for a many reasons. The main areas where the retailer benefits from using a Point Of Sale Retail are:
• Control of the employees: The computer requires a login with a password, and possibly biometric detection of a user by a palm or a fingerprint, helps setting permissions and restrictions. A low level employee will make fewer mistakes if the Point of Sale Retail system will not allow for mishaps. When an override is required by a supervisor or a manager, the system records the request, the person requesting and the manager that allowed the task to be performed, possibly with a reason selected from a predetermined list.
• Control Receivables: Selecting a tender type on a system that is not a computerized Point Of Sale is prone to making mistakes. Especially under pressure as we know in the retail environment, and a fast employee turnover, it is easy to press the “credit” button instead of “cash” button, leading to a long reconciliation process at the end of the day. A Point of sale retail software system completely eliminates user error in regards to entering different amounts on the credit card terminal and the register.
• Centralized pricing and promotions: More and more we see retailers creating special deals and promotions, and the cashier has to memorize all the options, unless a Point of sale software retail system exists in the retail store. A smartly controlled Point Of Sale program will automatically calculate all the deals, the customers will not need to remind the cashier and feel betrayed, calculations and mistakes are completely avoided, and the checkout line is faster and more elegant.
• A clear receipt is printed for the customer satisfaction that includes the store policy, the applied discounts, various messages that need to be conveyed to the customer regarding usage of the items purchased, advertising of coupons based on the items and amount of purchase etc.
• Head quarter reporting: Upon finalizing of a sale, a computerized point of sale is capable of transmitting the sales data to the headquarters. That allows on-the-fly changes to different behavior, rapid restocking and replenishing of shelves, generating purchase orders ahead of the competition and knowing what sells and what’s not. Analysis can detect a cashier that makes too many mistakes or exploit given permissions and system loopholes if exist. A modern system like Visual Retail Plus also sends email on a scheduled interval to operation managers and store owners regarding department sales, total funds received and other financial data.

A point of sale in retail environment is a substitute for labor intense task of computing, calculating and reconciliation that leads to mistakes that consequentially may lead to under or over pricing the items, creating the wrong purchase orders to the vendors and possible open a gate to fraud and embezzlement.

For more information on Visual Retail Plus go to http://www.visualretailplus.com/ .