Internet accessibility has increased dramatically. Users now access the internet through multiple devices. But this fact has thrown a challenge towards companies providing web design services. Many tackled this by developing websites according to devices, but there’s a simpler, more efficient solution - responsive websites.
What is a Responsive Website Design?
Responsive website design is a design and development method in which a single website or application is created to automatically fit the screen of the device it is being viewed on. The pages, menus, functionalities adapt to the device screen creating an excellent user experience. According to the best web design company in Pune, responsive websites are important for business growth. Here’s how:
Visibility on Tablets & Smartphones
As mentioned before, people are accessing the internet through various devices. Mobile internet surfing will soon be the main form of internet access. Therefore, a responsive website is a must if you want visibility of mobiles and tablets. Potential customers will be able to see your website without any issues.
Improved Analytics & Reporting
Google Analytics work great with responsive websites. You can easily track user behaviour, redirections, funnels, touch-points, conversions points, etc. and make improvements to your website. This is an important advantage as analytics is one of the most important tools for any business for their digital strategy.
Better Visibility on Search Engine
A high rank on SERP is every business’ target, and a responsive website is one of the ways you can do it. These websites are excellent for SEO activities which can boost ranking. Google also looks for websites that are in tune with modern technologies and ranks them higher. So, a responsive website gives you a dual advantage when it comes to visibility on the search engine.
Save Money on Separate Mobile Development
Many businesses end up making separate websites for different digital devices. This can be quite expensive as each website will need separate designing and development. A responsive website is just one website that’s visible across all platforms, so designing and developing a separate one is out of the question. Any good web designer in Pune will recommend responsive websites over othersolutions.
Improved Sales & Conversion
This is probably the most important benefit any business cares about - sales and conversion. Responsive websites provide an excellent user experience owing to minimal navigation and consistent designs. This way, users are directed to the relevant pages and get converted much quicker resulting in better sales. To simply put it, responsive websites create an experience conducive to conversion and sales.
Responsive websites are the irrefutable choice when it comes to websites, so hire a creative agency in Pune and get started with a responsive website.
Kaizen Design Studio is a website design company in Pune with an excellent track record in creating the best responsive websites. Get in touch with us at the earliest to get a consultation on the best digital solutions for your business.
Sr.No. 20/3/2, Pashan Road,
Near to Maratha Mandir,
Bavdhan, Khurd, Pune, 411021
Email Id: [email protected]