For a business to grow and to become stronger and stronger on the market, amongst its competitors, it is important to gather and use information in the most efficient way. In other words, you must keep pace with change. For instance, did you know that statistics have demonstrated that procurement strategies play a key role in marketing effectiveness? Well, these kinds of novelties are best to learn from seminars, workshops and conferences. There are no better ways to get in touch with specialists such as the representative of the Microsoft marketing department or the head executive of the services department in a multinational group. With a simple registration, you gain access to a world of knowledge, specific competences and exciting debates…all these in an elegant, welcoming ambient!


Changes don’t wait for you to notice them: they just happen and in marketing everything happens very quickly. For instance, in recent years, more and more marketing decision-makers consider that procurement strategies go hand in hand, or should go hand in hand, with marketing strategies. Due to the recent economic crisis, it was reached the conclusion that marketing and procurement are two concepts that could bridge the existing gaps between brand strategies and their execution at a customer level. While marketing puts a focus on brands and markets, procurement strategies shine a light on effective issues of the supply chain, fundamental condition for a real competition on the market.


However, a concept like this is still the subject of many debates, debates which take place within prestigious events such as a marketing conference. The purpose of these conferences is to bring together specialists from various domains. So, don’t be surprised to see the chief officer running the Microsoft marketing department in the UK caught in a debate with the colleague from Vodafone. Actually, this is the secret of top quality business conferences: it brings the best from all over the world, regardless if it is the Microsoft marketing manager or the service director of a multination group.


With a simple registration fee, you can become a participant or a sponsor of such a prestigious event and witness change as it happens. According to many, sponsoring a conference of this calibre guarantees some great benefits: entering a new market, launching new products, developing relationships with other partners, consolidating your knowledge on marketing and procurement strategies and having the opportunity to interact with key people from various departments. Today the keynote speaker is the chief officer of the Microsoft marketing UK branch and tomorrow is the senior executive of the digital marketing department of a famous retail group.


Who would have thought that this world is actually so easy to access? All you need is a registration fee, time to study the agenda and plan the next days…in the end, reaching success is a matter of devotion and professionalism. Well, not all surprising!

For more on prestigious marketing conferences, please visit procurement strategies http://www.wbresearch.com/procureconmarketing/marketing-and-procurement.aspx . Access the site Microsoft marketing http://www.wbresearch.com/procureconmarketing/microsoft-marketing.aspx for further information on fees, agenda, keynote speakers, special guests and workshops.