Bolstered by changing consumer preferences, evolving media delivery platforms, new business models, increased competition - owing to a proliferation of global players, and favorable regulations, the Indian Media & Entertainment (M&E) market has matured immensely over the last decade.

The current trend of increase in media penetration and consumption in Tier II and Tier III cities are creating even more opportunities for the industry. In tune with the rising media access and the abundant availability of digital devices, the industry is shifting its marketing and delivery platforms to cater to focused segments.

India’s M&E industry is expected to reach INR 1,433 billion by 2016 with a CAGR of 11 percent in the next five years. In 2011, the digital advertising and animation & VFX sectors, though smaller contributors, have shown remarkable growth rates of 54 percent and 31 percent, respectively.

This digitization process may take longer than anticipated, but once in place, it will change the face of Indian media. All the stake-holders along its value chain will derive benefit from it.

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Our report critically examines the segments such as television, print, films, radio, music, animation, gaming and VFX. It gives a clear picture of the growth drivers, observed trends and the opportunities that arise from the exciting dynamics of the industry.

The report also assesses the current and future prospects, key mergers & acquisitions, technological impacts on the industry. It scrutinizes segment-wise issues, segment-wise regulatory policies, investment in the industry and its outlook.

It also profiles major players from each segment of the industry.

SCOPE OF THE REPORT

Overview of the Indian M&E Market
Segment-wise Analysis of the Industry
Outlook of the Industry

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KEY FEATURES DISCUSSED

Current Global M&E Market and Outlook
Indian M&E Market - its Current and Future Status
Detailed Analysis of Each Segment of the Industry
Key Trends and Growth Drivers
Impact of Technology on the Industry
Major Investments
Key M&A in the Industry
Opportunities in Each Segment
Segment-wise Regulatory Framework
Segment-wise Tax Structure
Segment-wise Issues & Challenges
Profile of Major Players

BENEFICIARIES OF THE REPORT

Companies in Television, Print, Films, Radio, Music production and Allied Sectors
Television Manufacturing and Digital Set Top Box Manufacturing Companies
Multiple System Operators (MSOs), Cable Operators and Television Broadcasters
Newspapers and Media Houses
Animation, Gaming and Visual Effects production Houses
Business Research, KPOs & Consulting companies
Media Equipment Manufacturers/Suppliers
Government and Policy Makers
Commercial and Investment Banks
Individuals/Investors

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