According to a recent report published by ApacMarket.com, titled "Asia-Pacific Mobile Security Research Report, 2014 - 2020", the Asia-Pacific mobile security market is expected to garner $7,510.0 million by 2020, registering a CAGR of 42.9% during 2015 - 2020. The Asia-Pacific mobile security market is primarily driven by pivotal factors such as rising adoption of BYOD trend, increasing penetration of smartphones and rising trend of IoT.

Bring Your Own Device is the latest trend which is being largely adopted by most of the small and medium enterprises along with large organizations, thereby becoming instrumental in the rapid adoption of mobile security solutions. By adopting BYOD solutions, enterprises experience benefits such as improved-employee satisfaction and increased productivity, resulting in increased use of mobile devices for work, which ultimately calls for increased security solutions. Further, mobile device platforms have become largely vulnerable to hackers and cybercriminals as most of the consumers perform online transactions through their mobile devices, thereby justifying the growth of the mobile security market. Moreover, various government regulations to enhance the protection of confidential data are further bolstering the mobile security market.

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Geographically, China is the highest revenue generating region for the APAC mobile security market followed by Japan and Singapore. Authentication solution occupies the major market share based on the wide scale application of this service in various mobile devices for offering security. Mobile devices such as smartphones and laptops are more susceptible to security threats. Authentication solution proves to be useful in case when these mobile devices are misplaced and fall into the hands of unauthorized person. Based on end users, the enterprise segment occupies major market share. This market segment is anticipated to generate a revenue of $6,415.8 million by 2020, registering a CAGR of 43.3% during 2015 - 2020. The increasing trend of BYOD in various enterprises is the prime reason driving this market.

However, the expenses involved in deploying mobile security solutions, easy availability of pirated solutions and lack of awareness are some of the major factors responsible for adversely impacting the growth of mobile security solutions. These challenges need to be effectively addressed by the key players in an effort to enhance their revenue generation capabilities.

Key findings of the study:
Asia-Pacific mobile security market would grow at a promising rate across countries like China, India and Japan, during the forecast period (2015 - 2020)
Supportive government initiatives and rising trend of IoT would foresee remarkable growth for Asia-Pacific market Mobile application management and mobile data protection segments are anticipated to show tremendous growth
Android operating system segment would continue to dominate the APAC mobile security market throughout the forecast period

innoPath Software Inc., International Business Machines Corporation and Microsoft Corporation are some of the prominent key players of APAC mobile security market. There is stifling competition among these key players as each one of them aims to focus on capturing more share in the mobile security market. Some of the strategies implemented by them include product innovation, mergers and acquisitions and partnerships among others. The other key players in the market include Symantec Corporation, Kaspersky Lab and Apple Inc.

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