Since 1981, Craig Eckstrom has worked in the sales industry building and maintaining truly impressive sales pipelines. Regardless of the company that he has worked for, Craig Eckstrom has made a point to present effective strategies and consistently grow the company's bottom line. After a stellar career with American Express and Checkfree Corporation, Craig Eckstrom has chosen to open his own independent consultant agency.

Dubbing the new venture “SalesDiagnostics”, Craig Eckstrom plans to focus on talent assessment and win-loss analysis for his new clients, many of whom bear the same names as his old employers. Craig Eckstrom is an expert in the field of data analytics and is an excellent judge of trends within markets and the sales industry as a whole. Craig Eckstrom hopes that the new business venture will provide avenues for Craig Eckstrom to share his business experience and wealth of knowledge with a wider crowd. When asked, Craig Eckstrom had this to say: “I truly believe that I know how to structure businesses in such a way that they succeed in the long run. Setting up a business for success within the next year is fairly simple; it is building a sustainable brand that is difficult.” Craig Eckstrom believes that his strategies will allow clients to function well and even exceed expectations over the course of five to ten years. While his strategies do not always play out like a get rich quick scheme, Craig Eckstrom knows that the companies he works with will be secure in the long run.

SalesDiagnostics, under the leadership of Craig Eckstrom, intends to optimize business to business sales as well as the go-to-market capabilities of its clients. This means that clients of Craig Eckstrom will be able to produce their goods more efficiently and reduce the number of sales leads that are wasted on a daily basis. If these goals are met, then Craig Eckstrom will be an invaluable asset to his clients, and their return on investment will be staggering.

Craig Eckstrom is optimistic about his new business venture, and firmly believes that his hard work will pay off in the coming years as SalesDiagnostics launches.