Adbangs offers a new online ad solution


Posted August 7, 2013 by PressReporter

Adbangs is a division of Foray Technology Ltd, a leading niche innovator in business automation and business intelligence space.

 
Adbangs offers a new online ad solution
Chennai (India) June 23, 2013: The global advertising market is likely to grow by 3.5 per cent, and internet is in the forefront of this growth with a market share of $113.5 billion in 2013 of the total market size of $495 billion. Interestingly, Internet advertising market is all set to overtake the TV advertisement space in all key markets.
Foray Technology Ltd, a leading player in business intelligence and business automation space, today launched its online advertisement solution Adbangs ad engine. Foray sees huge market potential in the online advertisement space.
“With Adbangs, we are entering into the fast growing digital marketing landscape. Our dynamic ad engine will effectively bring all stakeholders on a single platform. Adbangs beta version will be available in all major markets and will be reaching 178 countries in next three months,” said Mr K S Anandan, Managing Director, Foray Technology Ltd.
Adbanbgs is filled with features like Geo targeting, contractual targeting, keyword targeting and retargeting to tap the right user community.
International Telecommunications Union estimates, global Internet usage will reach 39% in 2013 from 30% in 2010. Similarly, smartphone users crossed 1 billion mark. In China, mobile web overtakes PC Web.
“Online is the future of the advertising universe. There is a paradigm shift in advertisement preference. Now it’s the time for online. Our fundamentally sound practice won’t just target right customers; it add value to business,” said Chaithanya. S.,Project Director, Foray Technology Ltd.
Foray will compete like players like Double Click, Value Click Media, etc, in the market place. The company is planning add new features like Social advertising platform in a month period and it will predominantly target niche segments.
Quoting eMarketer, Mr Chaithanya said, “by 2016 digital share of global advertising will be around 25% and it will cross $200 billion mark by then. We are aiming 2% of the global market share.”
About Adbangs:
Adbangs is a division of Foray Technology Ltd, a leading niche innovator in business automation and business intelligence space. Founded in 2011 and headquarterd in Chennai, India, the company specialize in developing software solutions that meet specific business and consumer needs. The management leaders are though leaders in business automation space.
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Issued By Foray Technology Ltd
Country India
Categories Advertising
Tags advertising companies names , advertising companies websites , list of advertising companies , online advertising companies
Last Updated August 7, 2013