In-mold labels (IML) are used for labeling or decoration of an object, while it is formed in the mold. Integration of decoration process and molding process cuts total production cost, however, increases manufacturing time. In-mold labels are designed to provide flexibility and lower production costs over conventional post-molding labels and decorating technologies. IML uses a variety of colors, special effects, and textures. IML are durable and aesthetically appealing. In-mold labeling and decorating is completed using plastic injection molded process, and the films do not undergo any secondary procedures, thus excluding post-molding labeling, labor cost required for decorating, equipment costs, and time. As the packaging and labeling are prepared using the same material, the package is fully recyclable. Due to the lightweight of films and ability to be stacked tightly, it results in decreased delivery discharges, less wasted space, and a much smaller transportation footprint. IML have lesser risk of break waste and is safer than glass and metals. In-mold labeling is gaining popularity, as it is increasingly used as a front-line marketing and branding tool for consumer goods.

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Asia Pacific is expected to be the fastest growing market over the forecast period (2018-2025) in the global in-mold market. Asia Pacific in-mold label market is expected to exhibit a CAGR of 5.63% during the forecast period, due to high demand for in-mold labels from end-use industries in the region especially in China and India that account for the highest population, globally. With a population of 1.3 billion, China has surpassed the U.S. as the world’s largest consumer of food and beverages. According to the China-Britain Business Council (CBCC), the food industry in China had overall turnover of US$ 514 Bn in 2014. According to the India Brand Equity Foundation (IBEF), the food processing industry in India was valued at US$ 258 Bn in 2015. These factors are expected to propel the growth of the in-mold label market in Asia Pacific.

Manufacturers are focusing on various organic and inorganic strategies, to strengthen their position in the global in-mold label market. For instance, CCL Industries Inc. acquired Treofan for US$ 255 Mn, in 2018 thus, strengthening their position in the global in mold market. Some of the major players operating in global in-mold label market include Avery Dennison, CCL Industries, Constantia Flexibles, Jindal Films Americas LLC, Coveris, EVCO Plastics, and Inland labels

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