Bakery products are an item of huge consumption due to high nutrient value and affordability. Due to rapid population rise, the emergence of a women working population, the rising foreign influence, and the fluctuating eating habits of consumers, they have gained popularity, contributing significantly in the growth of the bakery industry. Fortified bakery products come in various types such as cakes, cookies, biscuits, cupcakes, pancakes, and others. Bakery products also come in a spectrum of varieties such as gluten free, organic, sugar free, low-calories, fortified, and others. Gluten free bakery products, owing to its various health benefits, are preferred by the consumers.

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Prominent Key Players

The major key players in fortified bakery market are

Puratos (Europe)
Lewis Brothers (U.S.)
Grupo Bimbo (Mexico)
Britannia Industries Ltd. (India)
Nestle (Europe)
Sara Lee Bakery Group (U.S.)
Flowers Foods (U.S.)
The demand for fortified bakery products has pushed manufacturers to innovate and develop new product line which are better in taste and offers various health benefits.

Segmentation Analysis

The global fortified bakery products market is segmented into type, form, claim, nutrients, and distribution channel.

Based on type, it is segmented into cake & cheesecake, bread & rolls, doughnuts & muffins, biscuits & cookies, cupcakes & brownies, pancakes & waffles, pies & tarts, sandwiches & wraps, and others.

Based on form, it is segmented into fresh and frozen.

Based on nutrients, it is segmented into vitamins, minerals, and others.

Based on claim, it is segmented into gluten-free, sugar-free, low-calories, and others.

Based on distribution channel, it is segmented into store based, and non-store based.

Regional Analysis

The global bakery market is segmented into North America, Europe, Asia Pacific, and Rest of the World (ROW). Among this, Asia Pacific region has major market share followed by North America. Growing population, changing consumption pattern, rising health awareness, and rising disposable income in Asia Pacific region are anticipated to drive the demand for bakery products in that region.

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Industry/ Innovation/ Related News:

July 18, 2017 Market research future published a half cooked research report on the Global Fortified Bakery Market has been estimated to grow over 5.3 % till 2023.