L'ATTITUDE is a business based national conference that attracts executives and provides valuable insight into the New Mainstream Economy and US Latino cohort. This is a very well established conference which takes place each year in San Diego and attracts top Latino CEOs, managers, and executives who are working in the US or with US based companies.

This very popular four day event took recently place from September 24-27, 2020. L’ATTITUDE 2020 offered a lineup of top guest speakers including top CEOs, economists, celebrities and politicians. This was an open dialogue event with facts and data, but with one unique twist: it as the world’s first, livecast, on stage, streamed Latino business conference. Each session was streamed to attendees’ devices offering all the benefits of the physical conference from the comfort of their offices or homes. This new format offered a range of additional benefits, such as the on demand feature for any discussions that may have been missed due to work commitments.

L'ATTITUDE covered a host of topics focusing on Rebound and Restart, offering valuable advice to help Latino businesses pick themselves up, dust themselves off and push their business forward as we move through the COVID-19 pandemic. The list of guest speakers included presidential candidates, songwriters, actors, company founders, CEOs and more.

This year’s agenda was information packed with the benefit of on demand services, enabling attendees to catch up later on any discussions they may have missed, while making use of the other features, including product demonstrations and more. Full details on the event can be found on their easy to use and secure website, which is overflowing with useful and detailed information.

Andrea Trujillo, the Director of Brand Digital Marketing, said “We experienced record attendance, better than we could have anticipated considering the circumstances surrounding the pandemic. The virus has forced everyone to change the way they think and how they do business and the same applied to us. We couldn't hold a physical event, as we needed to keep our guest speakers and attendees safe to reduce the transmission of COVID-19. The live streamed event turned out to be a massive success. We had our speakers engaging and talking with participants and answering questions, while participants could discuss matters with each other, all in real time.”

About Us: L'ATTITUDE is a business based national initiative that is designed to enlighten executives and help them understand The New Mainstream Economy and the US Latino cohort that is driving it. This established conference is held annually in San Diego, California and hosts some of the top CEOs, economists, celebrities, politicians, industry influencers and more. Participants at L'ATTITUDE engage in an open dialogue about the facts and data regarding America’s Latino Factor and The New Mainstream Economy. This year’s virtual conference was streamed online from September 24 to 27, 2020 with topics including media and entertainment, issues and politics, business and economics and much more. Sponsored by top brand names and with a lineup of top-notch guest speakers, the conference was a great success again in 2020 and is already looking forward to next year. To find out more, visit https://lattitude.net