A Study of China's Beer Market 2016 research of 35 pages with 12 Charts and Graphs, 3 company profiles to the food and beverages industry segment of its online data and intelligence library is now available at http://www.marketreportsonline.com/482788.html.
China is currently the largest beer market by volume globally and is expected to also become the largest beer market in the world by sales value by 2017. In 2014 the Chinese beer market's was worth 486 billion yuan as compared with 291 billion yuan in 2010. In 2015, China consumed double the amount of beer than Americans (18 billion litres). It is projected that premium beers will account for over a third of the USD 80 billion Chinese beer market by the end of the decade. Key drivers include the fast increasing disposable income coupled with the growing drinking age population in the country and rising affinity for premium beers.
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By 2017, the country's beer market is projected to grow by 45%moving ahead of the United States which is currently the world's largest beer market in terms of value. At present there are five key beer groups which together form 80% of China's beer market. There groups are Carlsberg China, China Resources Snow Breweries, Anheuser-Bush InBev, Tsingtao Brewery, and Beijing Yangjin Beer.Going forward, winning strategies in the Chinese beer market will see players strengthening their brand positioning, new products launch, and distribution and cost control.
Key reasons to buy:
The report ""A study of China's Beer Market 2015” highlights key dynamics ofthe global and China's beer market. The growing opportunity in the sector has been investigated. The initiatives and performance of key players including China Resources, Tsingtao Brewery Co., Ltd., Anheuser-Busch InBev, Beijing Yanjing Brewery and Carlsberg along have also been examined. The report contains latest industry stakeholder’sopinions.
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Table of Contents Provided in China Beer Market 2016 Report:
1. Analyst Opinion
2. Global Beer Market Overview
2.2 Performance& Market Statistics
2.3 Emerging Trends
3. China Beer Market
3.2 Performance & Market Statistics
3.3 Market Drivers &Emerging Trends
3.4 Competitive Landscape
3.4.1 China Resources
3.4.2 Tsingtao Brewery Co.,Ltd.
3.4.3 Anheuser-Busch InBev
3.4.4 Beijing Yanjing Brewery
3.5 Outlook and Opportunities
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