Urology ultrasounds are excellent diagnostic as well as therapeutic tools for urological disorders. Urology ultrasounds are used to visualize anatomies such as prostate, bladder, and kidney. These ultrasounds are also used for interventional purposes, which include biopsy and ablation therapy. The high-intensity focused ultrasound imaging (HIFU) urology ultrasounds are used as therapeutic application for tumor ablation.

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The number of diagnostic procedures using urology ultrasounds as a primary imaging modality is increasing exponentially, primarily due to ease of testing, lack of ionizing radiation, and higher cost-efficiency. Major manufacturers are focusing on technological advancements to miniaturize devices, which is a growing trend in the global urology ultrasound market. Low capital maintenance, reduced time for diagnostic procedure, precise and reliable diagnosis owing to integrated systems, and higher uptime are likely drivers of the global urology ultrasound market. However, limited availability of radiologists are likely to restrain the global urology ultrasound market during the forecast period. Technological innovations such as remote monitoring technology, intelligent patient positioning, fusion of imaging modalities, virtual navigators, and electronic health record systems is likely to create excellent opportunity for business expansion in the global urology ultrasound market.

The global urology ultrasound market can be classified based on technology, product type, application, end-user, and region. In terms of technology, the global urology ultrasound market can be categorized into 2-D and 3-D imaging, high-intensity focused ultrasound imaging (HIFU), 4-D imaging, Doppler imaging, and lithotripsy imaging. Based on product type, the global urology ultrasound market can be divided into ultrasound systems, transducers, and accessories. The ultrasound systems sub-segment is further bifurcated into portable ultrasounds and on-the platform ultrasounds. In terms of application, the global urology ultrasound market can be segmented into tumor ablation, urolithiasis, renal treatment, scrotal imaging, transrectal ultrasound (TRUS) biopsy, erectile dysfunction treatment, and others. Based on end-user, the global urology ultrasound market can be divided into ambulatory care centers, hospitals, diagnostic centers, and others. The diagnostic centers sub-segment is likely to expand at a relatively high CAGR during the forecast period. Expansion of the segment can be attributed to growing patient preference due to ease of reach and increase in reimbursement coverage.

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Based on region, the global urology ultrasound market can be categorized into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The U.S. is likely to account for a dominant share of the global urology ultrasound market due to favorable reimbursement policies, significant adoption of technologically advanced software modalities, and increase in government initiatives to raise patient awareness for early diagnosis. Europe is another key region in the global urology ultrasound market due to established distribution networks of local manufacturers in this region. The market in Asia Pacific is anticipated to expand by 2026 due to increase in health care expenditure, improving infrastructure as an effect of rising investments in the health care industry, and growth in the number of patients with urological disorders, among others. High patient preference for ultrasounds as a primary imaging modality in China and India has induced major players to expand their business in these countries through strategic distribution agreements with local distributors having significant regional presence.

Key players operating in the global urology ultrasound market include GE Healthcare (General Electric Company), Esaote SpA, Shenzhen Mindray Bio-Medical Electronics Co., Ltd., BK Ultrasound, Hitachi, Ltd., Verathon Inc., LABORIE, and Samsung Medison.

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