Senior Analyst / Analyst, Economic Value Modeling

Company Overview: Enterprise Strategy Group (ESG) is an IT analyst, research, validation, and strategy firm that provides market intelligence and actionable insight to the global IT community. ESG helps clients achieve business results through a comprehensive portfolio of research and advisory services, consulting, and custom content solutions.

Job Summary: ESG is looking for an experienced analyst to expand its economic value modeling services for information technology vendors. Candidate will be responsible for ESG Economic Value Validation (EVV) projects. These projects use a combination of market research and financial modeling to help technology vendors identify, quantify, and communicate the true economic value of their products and services. The ideal candidate will possess 7+ years of direct and/or related experience in fields such as information technology vendor marketing, product marketing, sales or consulting; or IT industry analysis/market research. Candidate must have proven ability to develop comprehensive TCO (total cost of ownership) and ROI (return on investment) analyses and tools for enterprise technology products and services. Microsoft Excel mastery is a must.

Job Responsibilities:

Oversee all aspects of ESG Economic Value Validation (EVV) projects, from project definition through completion and delivery. Key responsibilities include:
• Work with clients to define project scope

• Define the appropriate methodology and create a detailed project plan
• Conduct a discovery process to quickly learn about all relevant capabilities and key economic value propositions of the client’s product(s) / service(s)
• Develop a comprehensive TCO (total cost of ownership) and ROI (return on investment) analysis and tools for the client’s product(s) / service(s)
• Conduct one-on-one primary research interviews with internal client stakeholders and customers of the client’s product(s) / service(s) in order to guide model development and validate assumptions
• Publish the results of the economic validation analysis in a written research report
• Oversee development of related content such as presentations, infographics, and videos
• Present all findings to clients in face-to-face and phone-based meetings
• Assist in project management including client correspondence and relationships with ESG affiliate partners
• Provide business development and marketing support for ESG EVV offerings, including:
• Creating appropriate marketing strategies and collateral
• Taking an active role in identifying sales opportunities and assisting ESG Client Relations staff in product positioning, project scoping, and proposal generation
• Supporting all business development efforts as requested by ESG’s Client Relations team

Desired Experience & Skills:

Proven ability to develop comprehensive TCO (total cost of ownership) and ROI (return on investment) analyses and tools for enterprise technology products and services. Microsoft Excel mastery a must.

• 7+ years of direct and/or related experience in fields such as information technology vendor marketing, product marketing, sales or consulting; IT industry analysis / market research
• Technology vendor experience strongly preferred, especially in enterprise technology markets such as cloud computing, cybersecurity, IT infrastructure (compute, storage, networking, data protection, etc.), enterprise applications, and data management (databases, analytics, etc.)
• Previous IT analyst/firm experience a plus, but not required
• Proven industry knowledge, research and analysis skills, documented writing ability, superior project management and client relations skills, strong presentation skills, and excellent interpersonal skills
• Must have above-average intellectual curiosity and ability to quickly learn new topic areas as warranted by projects
• Must be able to take initiative in all aspects of job and be comfortable working both independently and in team environments
• Must be willing to work in a small, entrepreneurial company
• Must be comfortable working on multiple simultaneous projects in a project-based, deadline-driven environment
• BA/BS required. Advanced degree preferred, but not necessary