The global QSR industry is likely to witness huge growth post the pandemic, but two factors – ‘border diffusion’ and ‘franchise legislation’ will determine its dynamics in the future. One of the most important emerging trends that could impact QSR industry is the border diffusion. The QSR industry is quickly expanding its borders into institutional food service. To foster this segment expansion, many QSR firms are repositioning their menus with more nutritious products to meet the rather stringent nutritional expectations of institutional food service customers. Often QSR industry strategy is described as providing the best product at the lowest possible price.

Being the leaders in low-cost strategies, QSR firms found great opportunities in struggling institutional feeding sector. Firms with greater resources, menu compatibility, and recognition for serving nutritious products, e.g., Pizza Hut, Dominos, entered the market earlier, paving the way for others. In the process of helping the institutional food service sector, QSR firms have realized their own image enhancement. It is a synergistic relation with great future for both, for example, universities such as Washington State, the University of Wisconsin Stout, and Virginia Tech have QSR units like Burger King, Hardees and TCBY on their campuses.

Another important factor to affect the QSR industry is the proposed franchise legislation. It is a well-known fact that franchise contracts are written to give greater control to franchisors. In increasingly uncertain environments, many firms prefer to adapt more organic structures to enable them to plan proactively to emerging trends. From a franchisee point of view, very often franchise contracts are too restrictive to realize desired structural changes. In QSR franchise contracts, often, the franchisee is less than effective in ensuring the franchisor's performance, as stated in the contract. Legal recourse is often lengthy and costly. Therefore, there is an outcry from the QSR franchisees to regulate franchise contracts.

The Azoth Analytics research report titled ‘Global Quick Service Restaurant (QSR) Market Factbook (2022 Edition)’ has been analyzed By Service Type (Eat-in, Take Away, Home Delivery), By Business Model (Independent, Chain, Franchise), By Cuisine Type (Italian, Chinese, Japanese, Others). The Global Quick Service Restaurant (QSR) Market has been analyzed By Region (North America, Europe, APAC, LAMEA) and By Country (United States, Canada, Mexico, Germany, Italy, U.K, France China, Japan, India). The market has been assessed for the historical period of 2017-2021 and the forecast period of 2022-2027. The companies profiled in the report include McDonald’s, The Wendy’s Company, Chipotle Mexican Grill, Restaurants Brand International, Bloomin’ Brands, Starbucks Corporation, Yum! Brands Inc., Carrols Restaurant Group, Ark Restaurant Corporation and Subway.

Get 10% Free Customization on this Report:
https://azothanalytics.com/report/food-beverage-and-agriculture/global-quick-service-restaurant-qsr-market-factbook-2022-edition-world-market-review-by-brands-outlets-delivery-model-and-ownership-2016-2026

Related Reports:
Global Chocolate Confectionery Market: Worldwide Forecast Till 2028
Global Sauces and Condiments Market: Worldwide Forecast Till 2028
Global Seeds Market: Worldwide Forecast Till 2028

About Azoth Analytics:
Azoth Analytics is a market and business consulting firm providing actionable business intelligence to organizations worldwide. Over the years, we have augmented and assisted the reach and frameworks of organizations including fortune 500 companies, SMEs, start-ups, financial technology start-ups, and venture capitalists through our research modeling and data solutions.
As your knowledge partner, Azoth analytics can amplify your revenue streams, optimize your costs and increase your market productivity.

Contact:

Mr. Derrick Samson
Azoth Analytics
1321 Upland Dr. PMB 15832, Houston, Texas, 77043, US
T: +1 832 495 4885
Email:[email protected]