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Taste with health is the latest trend going in North America milk industry. Easy availability of milk in the nearest stores and changing eating patterns are the major factors supporting the growth of milk in North America. Since 2011 the increasing popularity of dairy products in dietary plans also contributes to the consumption of milk in North America. Growing immigrant population in the U.S. and Canada also had increased the overall demand of milk products in the past years.
Concentrated milk is one of the fastest growing product segments in North America. The expected growth rate of concentrated milk is 3.47% in the next six years. The liquid milk segment is also expected to increase in the next six years, as health awareness and nutritional requirement of the human body is attracting more number of consumers towards it. Growing shares of supermarkets and hypermarkets in distribution channels are another factor for increasing milk consumption in North America as people can easily find the milk products at lesser price.
Due to their cost effectiveness and quality private labels are expected to lead the market in North America over the next six years. Dairy Farmers acquires maximum share after private labels in 2013. Dairy land, Neilson, Parmalat, Lactantia and GrupoLala are some key market players in North America.
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The market has been segmented as follows for better understanding and to formulate winning strategies for the market players:

Milk Market by Product Type

The different product types covered under this research study are defined as follows:

Butter Milk
Concentrated Milk
Liquid Milk
Powder Milk

North America Milk Market by Countries Geography

Low-calorie Food Market The different countries covered under this research study are defined as follows:

The U.S.
Canada
Mexico



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