Jugnoo, India's leading auto rickshaw aggregator, headquartered at Chandigarh, has integrated with MobiKwik. MobiKwik is one the fastest growing mobile payment companies in the country. With an average 40,000 transactions in a day, Jugnoo expects about 25% of payments through cashless transactions with the help of this new tie up, said Samar Singla, Chief Executive Officer of Jugnoo.

He added that autorickshaw drivers prefer digital transaction as it is hassle free. Jugnoo currently has alliance with 12,000 auto rickshaw drivers in 37 cities across India. The Paytm-backed startup Jugnoo has digital payment integration with Paytm digital wallet. Eliminating cash transaction removes lot of friction points for all the stakeholders and improves earnings, said Singla.

Mrinal Sinha, COO at MobiKwik commented, "Our efforts have always reflected our drive to connect the world of offline to online and make payments easy. Through this association, we intend to encourage daily auto commuters to make payments within seconds using our wallet, without having to worry about carrying change.

"This partnership is a strategic fit as we are committed to promote the use of digital payments across the country. In addition to net-banking, credit and debit cards; auto commuters can use our exclusive cash loading service to recharge their MobiKwik wallet."

Source: http://www.business-standard.com/article/companies/jugnoo-ties-up-with-mobikwik-to-power-digital-payments-across-37-cities-116080200630_1.html