The Global Medical Nonwoven Disposables Market isprojected to expand at a CAGR surpassing 7.9% during the forecast period (2014to 2020). The industry stood at USD 5980 million in 2013. Booming globalpopulation and rising cases of incontinence & related disorders are keymarket drivers. Other factors that fuel demand are surging income levels,sophisticated medical infrastructure, and high incidence of hospital acquiredinfections.

Medical nonwoven disposables are made ofspecial nonwoven materials that prevent cross contaminations. They effectivelysieve out bacteria that spread infections. Medical nonwoven disposables arepreferred over conventional textiles since the former exhibit greaterprotection against infections. One of its key demand drivers is the widespreadacceptance of the same among medical practitioners.

The global medical nonwoven disposablesmarket is categorized on the basis of products and regions. The productportfolio comprises disposable nonwoven hygiene products and nonwoven medicalsupplies. In 2013, the industry was dominated by the nonwoven medical suppliessegment. It accounts for more than 50% of total revenues. The market for hygieneproducts is anticipated to expand robustly over the forecast period. Highadoption rate and rising cases of urinary & fecal incontinence propeldemand for hygiene products.

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The disposable incontinence pads & ostomyliners segment led the disposable nonwoven sanitation products industry in2013. These products are essentially used in light or medium incontinencecases. It is expected that the introduction of eco-friendly & chlorine freeincontinence pads will significantly contribute to market demand.

Geographically, the worldwide medicalnonwoven disposables market is categorized into four key segments: Europe,North America, Asia Pacific, and Rest of the World. Owing to high patientawareness, intense R&D activities, and the presence of updatedtechnologies, North America dominated the global market in 2013. This regionreceives immense government support.

According to recent surveys, disposable adultincontinence products are needed by nearly 29 million individuals in NorthAmerica. Such a trend could further fuel regional demand during the forecastperiod. China and India are the two main Asia Pacific economies that are poisedto witness remarkable growth in the forthcoming years. Regional market driversare widespread awareness about hospital acquired infections and surginghealthcare expenditure.

Prominent industry players are Kimberly ClarkCorporation, Svenska Cellulosa Aktiebolaget (SCA), Unicharm Corporation,Covidien, and Freudenberg Nonwovens among many others. Characterized by stiffcompetition, the global industry thrives on new product development and innovations.Biodegradable & gender specific diapers are expected to positively impactthe market in the long run.

Currently, the industry is witnessing highdemand for nonwovens that are meant for moderate & heavy incontinence.These products include pull up pants and protective adult underwear.Manufacturers need to ensure that these products rank high on softness,stretchability, and strength. FIBRELLA Lite nonwoven is the award winningproduct manufactured by Suominen, a Finland based manufacturer of nonwovens. Itis a lightweight spunlace nonwoven that is widely available and is employed inadult incontinence & baby care applications. This material employsexcellent bonding, finishing, and forming technologies. Introduction of thisproduct has enabled Suominen to expand its customer base considerably.

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