Swarovski brand development story


Posted October 18, 2014 by szhwatch

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When Daniel Swarovski crystal hundred years ago began to reveal the beauty, he is absolutely unexpected that they will set off an endless supply of power. Over the years, he and his descendants through endless fantasy, wisdom and technology, the potential charm of this precious material enjoy the show. Crystal added pleasure of life, the fashion and beauty into a breathtaking world; crystal evoke emotions, inspire and nourish the arts and culture. "Swarovski" jewelry produced in 1895 in Austria, with its unique crystal gravel inlay work known. 18th century, automatic crystal cutting machine Daniel • Swarovski invention to market, thereby opened the door fantasy. Since then, the morphology of the crystal can be ever-changing, so hidden poetic charm dripping play.

A graceful swan frivolous above the clouds "SWAROVSKI" composed bowed meditation, this unique creative trademark as Swarovski beautiful face as impressive. Swan Swarovski crystal logo is traditional notation, but also a symbol of Swarovski crystal elegant spirit. Swarovski crystal jewelry most Dongrenzhichu, lies not only in its products, how clever is polished into dozens section, as well as its refracted light has an excellent ability to make the whole look especially dazzling crystal products, more lies Swarovski company has been to inculcate a kind of refined culture through their products.

SWAROVSKI is a family surname, but in Austria, enjoy this last name is an honor. It is so famous, but also because it is a veritable famous for centuries.


Today, the mere mention of crystal products, the experts who first thought of the brand is Swarovski. This in 1895 in Austria picturesque Taili Lai County birth of the company, a breakthrough with a mechanical cut crystal stones, which create a more dazzling than the natural crystal crystal products, and now, it has become the world's largest crystal stone manufacturer. Swarovski company's products the most motive, lies not only in its products but also how cleverly been polished into dozens of facets, so that its light has an excellent refractive power, the whole look especially dazzling crystal products, more Swarovski company that has been refined to inculcate a culture through its products. Therefore, Swarovski is not only synonymous with artificial crystal products, but also a symbol of culture. Some say Swarovski products are too expensive, but acknowledged that it has an irreplaceable value --- fun.

Learn more:http://www.swarovskionline.us/
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Last Updated October 18, 2014