As a “made in Nigeria” brand, House of Tara International aims to compete against foreign beauty brands by concentrating on the provision of specialist services in its outlets, particularly the provision of make-up clinics. It is also expanding the availability of its brands through other retail channels, such as supermarkets.

Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

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Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
•Get a detailed picture of the Beauty and Personal Care market;
•Pinpoint growth sectors and identify factors driving change;
•Understand the competitive environment, the market’s major players and leading brands;
•Use five-year forecasts to assess how the market is predicted to develop.

Companies Mentioned:
House of Tara International
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LIST OF CONTENTS AND TABLES
1. Strategic Direction
2. Key Facts
3. Summary 1 House of Tara International: Key Facts
4. Summary 2 House of Tara International: Operational Indicators
5. Company Background
6. Internet Strategy
7. Private Label
8. Summary 3 House of Tara International: Private Label Portfolio
9. Competitive Positioning
10. Summary 4 House of Tara International: Competitive Position 2016

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