According to Goldstein Research, growth of beer market is majorly driven by the young consumers and by the consumers who consider beer as a trendy drink and prefer beer over conventional spirits. In past few years, there is a considerable growth in demand for imported beers has also been noted, which is likely to grow in coming years. India beer market outlook also includes new business models, market landscape of micro-breweries or craft beers and capital investment as the key strategies adopted by the major and new players for significant expansion of business in India. Majority of the foreign brands has created a significant space in Indian beer market either in the form of manufacturing unit or through distributors and joint ventures.
Market Segmentation
On the basis of our in-depth analysis, India beer market can be segmented as follows:
• By Product Type
o Craft Beers
o Non-Craft Beers
o Domestic
o Imported

• By Packaging Type
o Bottled Beers
o Canned Beers
o Draught Beers

• By Distribution Channel
o Retails
o Institutional Sales
o Microbrewery

• By Geography
o North India Beer Market
o South India Beer Market
o West India Beer Market
o East India Beer Market

“India Beer Market Industry analysis” contains detailed overview of the India beer market. On the basis of our in-depth analysis, market can be segmented in terms of market segmentation by product type, packaging type and by distribution channels.
Further, for the in-depth analysis, India Beer Market Report encompasses the industry growth drivers, market challenges, risk analysis, market attractiveness, BPS (Base Point Scale) analysis, Porter’s five force model and SWOT analysis. This market report also includes competitive outlook of some of the major players profiling of companies such as SABMiller plc, Anheuser-busch InBev, Carlsberg, United Breweries Ltd, Heineken NV, Carlsberg breweries A/S, Cerana Beverages. The company profiles include business strategy, geographical revenue distribution, major information of the companies which encompasses business outlook, products, services and industries catered, financial analysis of the company and recent developments. Overall, the report represents the India beer market trends along with market forecast that will help industry consultants, technology providers, existing players searching for expansion opportunities, new players searching possibilities and other stakeholders to align their market centric strategies according to the ongoing and expected trends in the future.
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