Camera and accessories continues to be one of the most niche product segments around. The top-end products though do come with some exorbitant price tags, ending up as nothing short dream acquisitions for many a budding photographer. Gearbox wants to change this and they already have.
Renting top-end professional photography equipment opens up a whole new range of camera & accessories for the amateur who does have a bit of limit to spending, even if on EMIs. For them, the likes of Gearbox are a perfect opportunity for getting their hands on the top-end exclusive ranges in the picture.

“We’re continuously striving to make photography available for all. This is, at the end of the day, what we want to achieve. We want to give every single amateur out there the chance to shoot with the best possible camera or accessories available at prices which make me want to go for them sometimes too!” – quipped a senior PR executive of Gearbox.

The idea is innovatively simple from the business point of view too. Top-end exclusive cams and accessories don’t really fly off the shelves. Renting them out is a perfect holistic opportunity to engage in garnering strong revenue which would have been otherwise absent.

“Other than this, it also acts as a demo for the manufacturers involved in reaching out to the prospective audience too. Not exactly advertisement, but consumer engagement and it works for both parties involved in the whole process.” – commented a leading marketing executive at the press conference.
There is nothing better than making sure that the market supply is shelved while creating revenue as well better consumer engagement both in a single go.

Address:

Aigue Marine DMCC
Office 2008, One Lake Plaza
Cluster T, JLT
DUBAI, U.A.E.
Phone: +971 4 429 1322
Website:https://gearbox.ae/