Self Service Analytics Market Overview:
Self Service Analytics signify a set of software that helps organizations to predict forthcoming opportunities and risks. It is also used for data visualization to communicate insights that helps to identify top customers, in order to develop improved up-sell and cross-sell offers. Self Service Analytics is a type of business intelligence which is used to perform queries and produce results in the form of reports with a minimal IT supports. This analytics is considered as an easy to use business intelligence tool with simple analytic ability that helps to understand the information easily.

With the proper implementation of self-service tools, it become easier for the decision makers to access latest business and market conditions to make an optimum decision for the benefit of the organization. Increasing need for in-depth competitive insights and expanding volume of business data acts as a major growth drivers for the Self- Service Analytics Market. Moreover, this analytical tool is very easy to use and does not require any technical expertise, which also tends to be key driver for the growth of self-service analytics market.

Self-Service Analytics Market is expected to reach at market size of USD 10 billion by the end of forecast period with CAGR of 20% between 2016 and 2022.

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Major Key Players:
The prominent players in the Self Service Analytics Market are – Tableau Software (U.S), Microsoft Corporation (U.S.), IBM Corporation (U.S.), SAP SE (Germany), Splunk (U.S), Syncsort (U.S), Crimson Hexagon (U.S), Alteryx (U.S), SAS Institute (U.S), TIBCO Software (U.S.), Oracle Corporation (U.S.), Vista equity partners (U.S), DrivenBI (U.S), MicroStrategy (U.S), Concur Technologies (U.S)

Self Service Analytics Market Segmentation:
• On the basis of software tool, the market is segmented into Tableau, SAS, Logi Analytics, Qlik and others
• On the basis of service, the market is segmented into business user, consultants, and corporate IT professionals
• On the basis of company size, the market is segmented into Small and Medium Enterprises & Large enterprises
• On the basis on deployment, the market is segmented into premises and on cloud
• On the basis on industry, the market is segmented into FSI, healthcare and retail, IT& Telecommunication
• On the basis of Region, the market is segmented into North America, Europe, Asia-Pacific (APAC), and Rest of the World

Self Service Analytics Market Regional Analysis:
The regional analysis of self service analytics market is being studied for region such as Asia Pacific, North America, Europe and Rest of the World.

North America region is expected to dominate in the self Service analytics market by largest revenue generating region for self-service BI vendors during forecast period. North America dominates the market due to high focus on innovation generated from research and development.

The Asia Pacific region is expected to the fastest growing region in the self service analytics market during forecast period. Due to increasing adaption of Internet of Things (IoT) and small technologies. Smart city projects in APAC region can be boost the self service analytics market during forecast period.

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Industry Updates:
• In September 2018, LinkedIn, a professional networking company, launched its first self-service analytics product named 'Talent Insights'. The new analytics tool is accessible across various regions, industries and levels within an organization.
• In September 2018, TriNetX, a global health research network, showcased a new self-service precision medicine analytics for the research community.

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