Grofers, the on-demand e-commerce mobile and web application, is now enabling payment via meal vouchers by partnering with Sodexo. Grofers customers will now be able to pay for their groceries, fruits, vegetables and bakery items through Sodexo meal vouchers, in addition to the multiple payment options that presently exist on the app and website.


In the first phase of this partnership, Sodexo vouchers can be used across all the 12 leading cities where Grofers super store is available. These cities are Delhi, Gurgaon, Noida, Mumbai, Bangalore, Ahmedabad, Kolkata, Pune, Chennai, Lucknow, Jaipur and Hyderabad. Already a highly convenient way to buy groceries, Grofers believes that this partnership would help the e-grocer grow further.

Albinder Dhindsa, Co-founder at Grofers, said, "Sodexo and Grofers had immense synergies catering to a similar audience. This partnership will benefit both of us by driving our toplines further. We can already see the positive effects of this tie-up as Sodexo meal vouchers are now contributing 1% to our daily GMV within a week of launch."

"Sodexo is the preferred Employee Benefits partner for 10,000+ organizations in India since the last 20 years. The company has a 30,000+ network for meal cards and vouchers across India. This partnership with Grofers will help our 2.7 million consumers by providing a convenient way to buy food and non-alcoholic beverages and improve the quality of life of their families," said Stephane Michelin, CEO, Sodexo BRS India.

Furthermore, in the second phase of this partnership, Sodexo's meal cards would also be accepted on the Grofers platform by April this year. This card will be linked to an innovative mobile payment solution to bring further delight to users allowing for secure transactions and hassle-free ordering.

Recently, Grofers has been in the news for launching in 5 new markets of Bhubaneswar, Ranchi, Bhopal, Kochi and Madurai. Benefiting from the demonetization drive, the e-grocer has been in a hyper-growth mode since then and has plans to launch a range of private labels soon.

About Grofers:

Grofers is a mobile and web application that allows consumers to order products online across categories like groceries, fruits and vegetables, beauty and wellness, baby care, bakery, meats and seafood, pet care, flowers and home and office needs and get them delivered to their doorstep within a few hours. The mobile applications for both iOS and Android platforms can be downloaded at grofers.com/download. The delivery service is operational in 25 cities: Agra, Ahmedabad, Bengaluru, Bhubaneshwar, Bhopal, Chandigarh, Chennai, Delhi, Gurgaon, Hyderabad, Indore, Jaipur, Kanpur, Kochi, Kolkata, Lucknow, Ludhiana, Nagpur, Noida, Madurai, Mumbai, Pune, Ranchi, Surat and Vadodara.

About Sodexo:

The Sodexo group works towards improving the quality of daily life for employees, partners and customers across the world. Sodexo BRS, India's No. 1 Employee Motivation and Benefits Services provider is a partner to over 10,000 HR leaders. Our employee benefit solutions are customized to meet specific needs of organizations and help them develop their best motivated workforce.

Sodexo BRS offers a range of employee benefit solutions. The meal benefit offerings include Meal Cards, Meal Vouchers and Cafeteria Cards. The company's Incentive and Recognition offerings include Gift Vouchers, Exclusive Vouchers, Customized Gift Vouchers and a unique Loyalty and Rewards platform, 'Say Rewards'.

Sodexo reaches out to over 2.7 million daily consumers across 1,500+ cities servicing through over 30,000 merchants. Sodexo - India's No. 1 Benefits and Rewards Services Company, is a preferred motivation partner to over 10,000 leading organizations across the private and public sector in India.


For more information:
Grofers:
Kshitij Torka - E: [email protected]
Prashant Verma - E: [email protected]

Sodexo:
E-mail: [email protected]
Mob: +91-9819773064
Sodexo SVC India Pvt. Ltd.
Twitter handle: @SodexoIndiaClub
Facebook: https://www.facebook.com/SodexoBenefitsIndia/
Website: http://in.benefits-rewards.sodexo.com/