With changes in the hiring policies and the requirements that the customers have from the care home supplies that they seek in the market, there ought to be a transition in the methodologies involved. The past few years have seen the rise in prominence of quite a few suppliers in this domain, and Fairfield Care is one of them. As the company focused on expanding its range of offerings over the past few years without any compromises in the delivery timings, the time is now right, they believe, to focus on market assessment now. One thing that the firm has always tried on maintaining, is the quality of the products that they offer. Rather than providing products that are simply cheap in terms of pricing, they emphasised on the right balance, but how is this new marketing strategy going to pan out? A senior executive had something to add to that notion.

“Our existing customers and their great feedbacks have helped us grab the potential ones in this business. The management of care home supplies is a tricky business and it’s like walking a tightrope of quality and affordability. But this is where we have come clean as one of the top suppliers in the region. But now the time is right fo us to get in the groove for some rapid marketing strategy change. We have never focussed on this aspect before as we always trusted word-of-mouth publicity to do the magic for us. But in the coming weeks, we are one-upping our own game” the executive pointed out enthusiastically.

Fairfield Care has handled numerous clients with rather short supply needs and has thus earned accolades from around the UK. Be it nursing, janitorial, or everyday care home supplies, the firm has expanded and widened its reach like no other. This has helped them in staying ahead of the competition because a wider range of products has given them a leeway in covering a large section of customers — from large bulk hirers to considerably smaller ones in magnitude. But maintaining the quality of the products is something that they have achieved by focusing on the stringent testing measures for most of the products that they have on offer on their website.

“The customers in this segment don’t want you to just meet the hiring deadlines. In fact, they want the suppliers to provide great quality products, affordable pricing, AND still meet the deadlines. The expectations are no doubt, pretty high. But we are doing our best to further tap into this segment to identify the areas we can improve upon” the executive ended explaining.

Fairfield Care seems to have the functioning of the market under check, and hence, has also made it a point to come out with a promising improvement over what they already offer. Bigger, better, yet leaner — that is what they are promising to offer. Are they coming right on the expectations of their existing and potential customers? Only time will tell. But for the moment, their offers seem more than plausibly satisfying without cutting slack on competitive pricing. You too can check out their range of products and the categories that they cover by going over to their website, and simply placing a call. Their customer service agents are known to respond promptly to one and all care home supplies related queries.


Contact:

Fairfield Care Products
Fairfield House
Unit 5 Hudson Road
Elms Industial Estate
Bedford
MK41 0LZ
Tel: 01234 324 530
Email: [email protected]
Website: https://www.fairfieldcare.co.uk