Mexico's Cards and Payments Industry: Emerging Opportunities, Trends, Size, Drivers, Strategies, Products and Competitive Landscape
Synopsis
The report provides top-level market analysis, information and insights on Mexicos cards and payments industry, including:
Current and forecast values for each category of Mexicos cards and payments industry, including debit cards, credit cards, prepaid cards and charge cards.
Comprehensive analysis of the industrys market attractiveness and future growth areas.
Analysis of various market drivers and regulations governing Mexicos cards and payments industry.
Detailed analysis of the marketing strategies adopted for selling debit, credit, charge and prepaid cards used by various bankers and other institutions in the market.
Summary
The debit cards category was the prime growth driver of the Mexican card payments channel during the review period (20082012), and recorded a CAGR of 13.15% in terms of the volume of cards in circulation. The debit cards category posted the highest transaction value and valued MXN2.6 trillion (US$199.7 billion) in 2012.
The prepaid cards category is expected to exhibit strong growth prospects over the forecast period (20132017) and post a CAGR of 5.69% in terms of the volume of cards in circulation. This will be driven by government payroll cards, government welfare (benefit cards), prepaid transport cards and prepaid gift cards. In association with mobile services operator Rv Worldwide, domestic bank Banorte launched a general-purpose reloadable card, MiFon.
Scope
This report provides a comprehensive analysis of Mexicos cards and payments industry.
It provides the current value for Mexicos cards and payments industry for 2012, and forecast figures for 2017.
It details the different economic, infrastructural and business drivers affecting Mexicos cards and payments industry.
It outlines the regulatory framework in the industry.
It details the marketing strategies used by various banks and other institutions.
It profiles the major banks in Mexicos cards and payments industry.
Reasons To Buy
Make strategic business decisions using top-level historic and forecast market data related to Mexicos cards and payments industry and each market within it.
Understand the key market trends and growth opportunities within Mexicos cards and payments industry.
Assess the competitive dynamics in Mexicos cards and payments industry.

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SOURCE: Researchonglobalmarkets.com

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