Navi Mumbai, India: Market Reports on China presents the report, on “Irons in China”. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2020 illustrate how the market is set to change.
Electric steamers led growth in irons in 2016 thanks to their great convenience and the ease with which they can remove wrinkles while providing gentler care to garments. Meanwhile, steam from electric steamers can also sanitise clothing and remove odours as well. Furthermore, as steam is used to remove wrinkles, less energy is required than with traditional irons. As a result, electric steamers are increasingly popular among average households, leading growth in the area.
Irons in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2020 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Irons market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Headlines
Trends
Category Data
Executive Summary
Growth Slows Due To Economic Downturn
Smart Consumer Appliances Growing in Popularity
Midea Group Leads Fragmented Market
Specialist Retailers Lead Sales But Facing Pressure from Internet Retailing
Declining But Still Healthy Forecasted Growth
Key Trends and Developments
Internet Retailing Increasingly Accepted by Local Consumers
Smart Consumer Appliances Growing in Popularity
Innovative Marketing and Advertising on the Rise
Market Indicators
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