Change In Customer Preferences- A Threat To Soap And Cleaning Compounds Market


Posted September 7, 2018 by sainath

The global soap and cleaning compounds market was valued at around $243 billion in 2017. Companies Included: P&G, Unilever, Ecolab.inc

 
Soap and cleaning compounds are substances made of a compound of natural oils or fats with sodium hydroxide or another strong alkali and typically having perfume and colouring added. They are used with water for washing and cleaning. The soap and cleaning compounds industry comprises establishments primarily engaged in manufacturing and packaging soap and other cleaning compounds, surface active agents and textile and leather finishing agents used to reduce tension or speed the drying process.

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The global soap and cleaning compounds market has shown moderate growth in the past years with a CAGR of just over 3.5%. The year 2017 recorded highest ever market value in this industry as per TBRC’s inhouse consultants.

TBRC’s latest report show the historic and future trends in the market for each year with sourced reasons to support the growth claims.

The report also shows the soap and cleaning compounds market to grow at a lower CAGR by 2021 as compared to 2017, along with geographies best suited for investments with highest return rate.

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Understanding and producing products in line with customer expectations was a major challenge for the soap and cleaning industry. Change in customer preferences and demand for new products which are organic and environment- friendly forced companies to increase their investment in research and development. Since customer preferences changed it was difficult for companies to get adequate returns on investments already made for existing products.

Companies included in the report are P&G, Unilever, and Ecolab.inc.
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Tags polish and other sanitation goods manufacturing market , soap and cleaning compounds global market report , soap and other detergent manufacturing report , surface active agent manufacturing report
Last Updated September 7, 2018