FOR IMMEDIATE RELEASE

Melbourne, Australia (October 25, 2014) – The world is now moving at a very fast pace, driven by technology, competition and a host of societal changes. Stress and anxiety have become an unavoidable part of the human condition, with the result that individuals are constantly looking for ways that they can minimise or eliminate stress and anxiety. However, discovering a comprehensive solution seems to be a difficult task. Clinical psychologist, researcher and author Mark Grant has identified this widespread problem and developed a revolutionary solution, in the form of his “Anxiety Release Based On EMDR” mobile app.

The mobile app, available for both iOS and Android, draws on Mark Grant’s more than 20 years’ experience in the treatment of stress, trauma, and pain. EMDR is also at the heart of his successful book, “Change Your Brain Change Your Pain” and several of his self-help CDs that have been published in recent years.

The “Anxiety Release Based On EMDR” app works by stimulating the brain with alternating audio and/or visual activities (in a process known as bilateral stimulation), which captures the user's attention processes and diverts emotional resources. As the name suggests, bilateral stimulation is a treatment element of EMDR, a form of psychological treatment.

Mark Grant comments on how technology has made treatment so much more accessible: “The traditional treatment for anxiety has been either medication or counselling, or a combination of both. Medication has some negative consequences, such as side effects, people just don’t like taking it really. And traditionally psychotherapy has been a very long, hard road as people need to learn to change their patterns of thinking; they’ve got to practice relaxation exercises, doing thought exercises. Really, unless they keep doing those things fairly long-term the anxiety just comes back. Thankfully, with the digital age we’re able to deliver new kinds of treatment in powerful new ways. A mobile app puts users in control: they can use the app whenever they're feeling anxious, or likely to face anxiety-causing situations.”

A regular user of the “Anxiety Release Based On EMDR” application reveals, “I have a lot of stress in my life which makes it hard to relax and get to sleep. I have found this app really helpful. I especially like the brain stimulation feature, when I look at that and listen to the bilateral stimulation it really turns my mind off and helps me go to sleep. It’s incredible but sometimes after listening to this App I feel like I have taken a Valium. I also like the safe place exercise – it’s very comforting. Thanks for a really helpful resource.”

“Anxiety Release Based On EMDR” is available on both iTunes and the Google Play Store. For more details please visit http://AnxietyReleaseApp.com

Contact:
Mark Grant
Contact E-mail: [email protected]
Phone Number: +61 0402 122 173

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