Companies across the globe are struggling with the crisis as a result of the COVID-19 pandemic. As physical addresses are shut down and employees are forced to work remotely from their homes, it is the time when employers need to come up with the relative plans to future-proof their families, employees and businesses. ProICT LLC- a leading digital marketing agency that has captured the attention in the market for its wide range of cost-effective online marketing services has decided to reveal the 3R’s to help businesses overcome this challenging period.
In the recent live session on the Facebook, the digital marketing expert Mr. Gautam Bansal decided to address the followers of the company, out of which some run their own small, medium and large size businesses. As everyone is suffering from the same amount of pain and loss of customers, he decided to reveal the concept of 3R’s to all. In the session, Mr. Bansal explained “The pandemic indeed hit the businesses big time across the globe but whom it affected the most is the one who relies upon the word-of-mouth for their businesses ‘The first R is to come up with new strategies’ If your business involves the face-to-face to marketing with the customers then, it is the time to reevaluate your business marketing strategy. Even if the lockdown is revoked, we don’t know how long this social distancing is going to last. So, customers who used to purchase regularly from your physical store would be more comfortable to purchase from your online website. If you don’t have a website then, winning back the old customers will be far more challenging for you.”
He further explained that “the second R is re-evaluating your digital assets” as now is the right time to digitally transform your business. If your business is not on social media then, it is time to start creating accounts on different social media platforms. If your website is old, outdated and lacks features then, it is time to start investing in developing an updated digital entity using Web design and development services. Trust is the pillar of every business organization but it is critical when it comes to digital assets. As in virtual marketing, customers cannot access or meet your business in-person so, you need to build a trustable relationship from scratch to nurture the relationship with customers. Your business website is like the backbone of your business so, it is important to ensure that it gives the visitor a clear idea of who you are and what do you offer? Don’t make mistakes while promoting on social media channels.”
In the end, the last R is to regroup your marketing efforts not just for the upcoming months for upcoming years. During the critical time, the first thing many businesses do is cut their marketing budget. Don’t make the same mistake, cutting down your marketing efforts will negatively impact your businesses in the long run as customers will not be able to find online.” This press release hosted and published by the ProICT LLC highlights that your online website is the only way to reach out to customers in a pandemic. So, businesses need to focus on Digital marketing services to spread more words about their businesses. Remember, this time will pass as behind the dark clouds, the sun is still shinning!