UK beacon technology market is estimated to grow at an impressive rate during the forecast period. Increasing implementation of connected intelligent urban mobility, ubiquitous geolocation technologies, the emergence of new positioning technologies and multi-sensor positioning systems, and location-based marketing and advertising are the factors playing a pivotal role in the market growth in the region. The utilization of beacon technology-based systems in retail has gained significant prominence in the last few years with multiple retailers implementing indoor positioning and indoor navigation systems in their stores to bring improved customer experience and much more.
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In UK, several technologies such as Wi-Fi-based positioning, ultra-wideband indoor positioning, and Bluetooth beacon positioning, in particular, have been gaining prominence. These technologies are incorporated for positioning solutions. For instance, in 2017, 2,000 battery-powered beacons were placed in Gatwick Airport, London, to generate indoor navigation and provide location data to customers traveling through. The beacon positioning allows customers to turn on an AR (augmented reality) application to follow the arrows shown on the camera’s view, as well as translate signs into different dialects. The system at London airport reportedly supported the positioning with the accuracy of +/- 3m.
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Market Segmentation
By Beacon Protocol
iBeacon
Eddystone
AltBeacon
Others (GeoBeacon)
By Location Technology
Bluetooth Low Energy (BLE)
Wi-Fi
Ultrasound
Others (Combined Technology)
By Application
Retail
Healthcare
BFSI
Logistics and Warehouses
Others (Travel, Tourism & Hospitality)
Company Profiles
Accent Advanced Systems, SLU
Apple Inc.
BlueCats
Cisco Systems, Inc.
Estimote, Inc.
GeLo, Inc.
Glimworm Beacons
Google LLC
Hewlett Packard Enterprise Development LP (Aruba Networks, Inc.)
JAALEE Technology Co., Ltd.
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