With smartphones in every pocket, mobile apps have become very important for any online business today. Customers do not want to go through the hassle of entering your web address or bookmarking your website. They want quick results and with mobile apps this becomes possible. It is easy for users to locate you and access all your services with a few taps on the mobile screen.

Recent research shows that users spend approximately 201 minutes per month shopping on mobile apps and only 10.9 minutes through the website. Evidently, mobile apps have a clear upper hand when it comes to generating sales online.

However, simply launching an app without prior planning will not gain you all the customers. You need to understand your customers, whether they prefer apps? What kind of app will suit them? And which platform your customers are using? All these questions have to be asked before you begin with app development.

When it comes to platforms, there are two most commonly used platforms, Android and IOS. Both platforms have a lot of users. So, if you want to attract all types of smartphone users to your business, you have two options; you can either make different apps specifically for each platform, or you can choose cross-platform integration.

Cross-platform mobile apps are apps that can run on all platforms. Compared to native apps that run only on one platform, cross-platform apps have plenty of benefits for a business. Here are the top 6 benefits of cross platform apps.

Saves Time- In business, time is money; and when you choose to build a cross-platform mobile app you save a lot of time. Instead of developing multiple apps, you need to build just one. The app development also has a faster turnaround than native apps because the codes needed to build cross-platform apps can be reused again and again.
Less Development Cost- As mentioned earlier, time is money; so faster development and deployment of the app directly results in lesser development costs. Along with that, these apps require simpler quality testing and support methods. So the overall cost of the app and all the adjoining essential services are lower with cross-platform apps than native apps.
Faster Deployment- These apps require less effort and time in development; the related services are also overall simpler and easier to provide, thus resulting in the quicker deployment of the app. Quicker deployment is highly essential as you get your app into business quickly and can focus mainly on improving sales.
Cloud Integration- Cross-platform apps can be instantly integrated with cloud hosting, allowing the owner to enjoy all the benefits of cloud-based hosting services. Through cloud hosting the app and its data can be managed from anywhere and you can also ensure uninterrupted service.
Automatic Updates- Cross-platform apps can be updated through your cloud hosting and the app will be updated with all the users. The users don’t have to download the update every time, and they’ll still receive the latest version automatically, resulting in better user a better user experience with your business.
Better Security- It is usually believed that cloud hosting can have some security risks, but with cross platform mobile apps, data security is much easier and efficient even on cloud servers. As there is only one app to protect instead of multiple apps, the data is more concentrated than scattered; and thus, cross-platform apps ensure maximum data security on cloud hosting as well.
How To Get Cross-Platform Apps?

Based on your business needs you can either develop the app yourself or get it outsourced. The basic steps to follow are as below:

Develop an idea about your app
Make a list of desired app functionalities and features
Check what your competitors are doing
Create and Test Wireframes and Use cases
Choose a development path
Build your app
Test your app
Deploy the app
This is a basic layout of how to develop the app. However, cross-platform app development requires experience and understanding of various cross platform-building tools. The best option for a business is to get professional assistance in developing your cross-platform app.

How Professional Services Can Help?

Good professional advice is very important when it comes to the development and deployment of cross platform apps. A reliable service provider understands the requirements of your business and provides the best possible solution for you. The experts are also aware of all the ongoing trends and latest technologies being used by various developers and thus they can make sure that your app is up to date and latest when it comes to features and functions of the app.

Experience is the key; before you hire a service always make sure that they have a good amount of experience in the field and have catered to many satisfied customers over time. It is a good idea to call or email them enquiring about their services. Experienced service providers also provide many other digital services that may be helpful to you in your business progress.

Conclusion

From the above discussion, we can conclude that mobile apps are extremely important in creating a good online presence for you. It not only increases user experience but also greatly impacts sales. And when it comes to mobile apps cross-platform integration, has a clear advantage. Why create multiple apps, handle and update data on them, and manage the security across multiple platforms, when you can just develop one app and manage everything in one place.

The users also find cross-platform apps extremely user-friendly as they can use the same app on all their devices and the app updates to the latest version without having to download every time there is an update available.

So, if you want to create an app and expand your business to multiple devices and platforms, the best solution available today is cross-platform integration. So, do not miss this opportunity, grab it, and develop your cross-platform app before your competitors make it.