Portland, OR: While there are plenty of shoppers who hit the stores on November 1, around 43% of them plan to shop late. In fact, studies have shown that 40% of consumers don’t even bother shopping during the November sales frenzy. Instead, they wait until the end of December and the days before New Year starts to get the most of the retailers who are looking to make up lost ground. Last year, for example, 35% of consumers waited until the end of december to finish their shopping.

With just a few hours left before we step into 2017 businesses have to come up with compelling offers to capture late holiday shoppers.

“This year, retailers have a unique opportunity with an extended shopping period and increased consumer spending. The International Council of Shopping Center predicts a 3.3% increase per person this holiday season. We here at WinWithMidas are ready to help businesses make the most of this opportunity and draw customers in through creative last-minute holiday marketing ideas,” said Kris Asleson of Midas Marketing.

“About 35% of shoppers say they prefer to shop exclusively online and they are ready to click, tap and swipe their ways around, comparing prices, analyzing offers, and looking for the best deals. This is the best period to capture late shoppers who are still trying to decide between gifts or are simply waiting for massive discounts.”

“Here at WinWithMids, digital marketing is our bread and butter, and we have the tools and expertise to help you generate buzz for your business even during this stressful time. We can help you tune your social strategies to get ready for the holidays, build a content strategy to keep consumers interested, and create newsletters with deals so good that they won’t be able to refuse them,” added Kris.

Here are a few last-minute holiday marketing ideas from WinWithMidas to help you attract late shoppers.

● Create Holiday-Themed Content – Optimized content is a great way to drive traffic and introduce late shoppers to your business. Instead of making aesthetic changes to your website, focus on creating seasonal content, such as buying guides, gift lists, and so on.

● Offer Last-Minute Holiday Discounts – Most late shoppers are looking for great bargains, so what better way to attract them than to offer last-minute holiday discounts?

● Promote Special Offers Through Social Media – Social media is a great way to generate holiday buzz for your company. Hold flash sales on Facebook, create a unique hashtag to make it easier for customers to find your offers or feature gift ideas on Pinterest.

● Increase Your Mobile Ad Spending – Most shoppers use their smartphones to look for deals, compare prices, and purchase gifts. Increase your mobile ad spending during this period to meet potential buyers with the right message at the right time.

About WinwithMidas

WinwithMidas is a digital marketing, SEO, and web design agency based in Portland, Oregon that can help you streamline your business through adequate online marketing strategies. Focused on getting results, WinwithMidas created a system that replaces inefficient communication with compelling, effective marketing. Built on the principles of transparency, quality, and affordability, WinwithMidas has built a solid reputation and racked up the accolade.

Find out more at winwithmidas.com

For more information, contact ___ at ____

Contact Information:
Midas Marketing
2420 NE Sandy Blvd Suite 201
Portland, OR 97232
(503) 673-8555
Website: http://winwithmidas.com/