Interactive Display Market Drivers and Restraints

According to the global interactive display market is poised to reach a market valuation of 12.9 billion by 2024, at a moderate CAGR of 6.66%, over the assessment period.

Interactive display systems are screens which not only display images but also react to touch by stylus pens, fingertips, and palm. The fundamental benefit of interactive displays is that they are not dependent on the input of supplementary laptops, PCs or tablets and are easy to connect and use. The rapid advancement taking place in digital classroom technology, deteriorating display prices, and rising application of interactive display in offering public services such as wayfinding, signage, and ticketing are the major influential factors that are driving the development of the global interactive display market.

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Competitive Analysis

The prominent players operating in the interactive display industry identified by MRFR are product Sharp Corporation (Japan), LG Display (South Korea), Samsung (South Korea), Leyard Optoelectronic Co. Ltd (China),NEC Corporation (Japan), ELO Touch Solutions, Inc. (US), Panasonic Corporation (Japan), Crystal Display Systems Ltd (UK), Horizon Display, Inc. (US), Qisda Corporation (Taiwan), ViewSonic Corporation (US), Baanto International Ltd (Canada), , Inc. (US), Interactive Touchscreen Solutions, Inc. (US), Gesturetek and Egan Visual, Inc. (Canada).

The key market players are likely to invest extensively in research and development projects in the foreseeable future. The players are also expected to focus on profitable business strategies such as partnerships, joint ventures, mergers, among others, which are fuelling the competition in the global interactive display market over the review period.

Segmental Analysis

The global market for interactive display has been segmented on the basis of product, end-user, panel size, and region.

Based on the product, the market has been segmented into kiosks, monitors, tablets, video walls, and whiteboards. The kiosk segment is slated to dominate the market share over the forecast period. On the other hand, the whiteboard segment is projected to register the highest CAGR in the foreseeable future, due to the rapid pace of advancement in teaching methodologies and rising implementation of interactive learning in educational institutes across the globe.

On the basis of panel size, the interactive display market has been segmented into 32" to 65", 17" to 32", 65" & above. The 32" to 65" segment is expected to lead the market share over the assessment period. extensive adoption of panels of these sizes is attributed to their cost-efficiency. they are widely used in locations with abundant areas and higher footfall such as railway stations and restaurants.

Based on the end-user, the market has been segmented into education, sports & events, transportation, retail, BFSI, healthcare, entertainment, and others. The sports & events segment is anticipated to dominate the interactive display market during the forecast period. On the other hand, the transportation segment is estimated to register the highest CAGR during the forecast period owing to their growing use in the transportation industry for making reservations, getting schedules of arrival and departure, receiving real-time status updates, and similar others.

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Regional Analysis

The interactive display market has been segmented on the basis of region, into Europe, North America, Asia-Pacific, and the rest of the world.

North America is likely to hold the largest market share in the interactive display market from 2019 to 2024 as the end-users in the region willingly invest in new technologies which further promotes the development of interactive display by market players.

However, Asia-Pacific is estimated to record the highest CAGR during the forecast period owing to a high concentration of market players, easy availability of proficient technical expertise, and rising adoption of interactive displays in nations such as Japan, China, South Korea, and India.

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