Facebook is a great platform to keep in touch with your friends and acquaintances. Because almost everyone has a Facebook account, you can add old friends and colleagues from school, university to your friend list and keep in touch with them. It has got to a point where if you do not have a Facebook account you cannot keep in touch with your colleagues or with people around you. Facebook has been a commodity and today is a necessity. Because everyone has a Facebook account, it is a great idea to promote your company, as you are going to reach much more people than promoting on a TV, radio or magazine. Moreover, it would cost you much less, than the usual marketing methods. In plus, Facebook has a special algorithm, that will allow you to market the products or company to target audiences, to people that would interest what you are offering.
Facebook ads are one of the most cost-effective method to promote the company’s products or services. Unfortunately, the app provided by Facebook to manage the ads is awful. It does not provide you with many tools, and the user interface is horrendous. But the good news is that there is another app that has all the features that will make the management of Facebook ads a breeze. AdEspresso is perfect for small size as well as medium size enterprises. In would work perfectly for a corporation, therefore if you are responsible for the marketing of a big corporation, you can make your life easier with AdEspresso.
Let me tell you a little bit more in this AdEspresso review. There are four important features that makes AdEspresso a great software. First, you can easily create ads, using the straightforward user interface. You can create bulk batches or single ads with just a few clicks. The native Power Editor from Facebook is very hard to use, and it has a very steep learning curve. AdEspresso also gives you a lot of data that you can analyze and then improve the ads and the target audience. You can even time when the ads are going to appear on Facebook webpages. So, for example if the person is viewing her Facebook wall in the evening, it is great to put an add to a restaurant that serves dinner. There are four pricing plans, that will fit everyone’s needs, but can try AdEspresso for free for the first 14 days. You can read more information on various AdEspresso reviews.