The Polyvinyl Butyral(PVB) market is anticipated to reach USD$ 4.03 billion by 2020, expanding at a CAGR of 5.4% between 2016 and 2020. Polyvinyl butyral (PVB) is a resin which is produced by polyvinyl alcohol by reacting with butyraldehyde. Polyvinyl butyral is a non-toxic and non-corrosive product. Polyvinyl butyral PVB is mostly used as paint, an adhesive agent, a printing paste and a film sandwiched in a safety glass for automobiles owing to its excellent adhesive and elasticity properties.

Global polyvinyl butyral (PVB) market majorly depends upon the developing economies of different regions where developed economies are expected to possess stable market growth over the forecast period. Polyvinyl Butyral finding applications in varnishes, paints, coatings, sheets, lacquers, glass, temporary binders, films, adhesives, printing and inks on account of its capability to enhance their physical and chemical properties including strong binding, more optical clarity and strong adhesive. Growing population, complimentary investment policies, economies development, industrial growth are further expected to positively impact global polyvinyl butyral market demand over the forecast period.

Growing architecture industry coupled with automotive glass market is expected to drive the global polyvinyl butyral (PVB) market. PVB film finds major application in glass lamination processes. In addition, polyvinyl butyral is majorly used as a raw material for the laminated safety glass sheets production. This glass consists of protective interlayer in which PVB is bonded between two panels. Polyvinyl Butyral is prepared by reacting polyvinyl alcohol (PVA) with butyraldehyde in condensation reaction. On account of various properties including excellent adhesion, impact resistance, tensile strength, high elasticity, wear resistance, high strength, blister resistance and transparency, polyvinyl butyral is expected to be preferred more mainly in automotive glass and architectural industries. In addition, these properties are also helpful in preventing shattering even at the time of glass breaking boosting the overall polyvinyl butyral market demand over the forecast period.

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Joanna | Executive – International Business and partner Relations
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