Lumens have overtaken watts as a way to determine the brightness of retail store lighting. As of 1825, gaslight was a quarter of the cost of lighting by oil or candles and so it grew rapidly. By using LED light bulbs in your facility's exterior lighting fixtures, you can be assured that your outdoor lighting will continue to function when the temperature drops.

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The promise of cheaper outdoor lighting based on electricity and maintenance savings from LED conversion should be weighed against other factors, such as the blue light content of white LEDs. The purpose of accent lighting is to make products pop and add a sense of importance,” says Stern. So, lumens is the measurement you need to use when choosing bulbs for your retail lighting.