Market Overview
The toothpaste market is predicted to register a CAGR of 4.80% during 2018 to 2025 forecast period. A market research report predicts US$21,642 million valuation of the market by 2025. The growth is anticipated to be supported by the rising cases of dental caries among consumers. Based on the report, escalating cases of dental issues like cavities will drive growth in the market in the coming years till 2025. However, inclusion of harmful ingredients in toothpastes will negatively affect the toothpaste market’s growth. Ingredients like parabens and triclosan are anticipated to be another factor which could turn out to be a threat to companies during 2018 to 2025. The market report based on primary and secondary data reveals that type and distribution channels segments will witness a healthy growth till 2025. While the surge in cavities and dental caries will support the market during the forecast period and the need for effective oral hygiene will also help the market globally, the growth could be affected by toxic gums and abrasions which could hinder business activities. Concerns regarding harmful ingredients are also expected to be responsible for stalled market growth till 2025.
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Competitive Landscape
A business landscape review is a strategic means of determining how you cope with your rivals in your industry. You will gain ground on your rivals by exploiting your company's assets rather than taking a strictly reactive strategy. It takes time and patience to do it correctly, but the rewards can be substantial. A business landscape study is a method of systematically discovering and analyzing the rivals. You conduct a thorough investigation into their product production, promotion, distribution, and other critical activities.
Market Segmentation
The toothpaste market is categorized into smaller segments such as type and distribution channels in order to analyze the market. The type and distribution channels segments are then categorized further. The distribution channels segment is categorized into children’s, herbal, sensitivity, smokers, whitening, others. Analysts have studied these sub segments. Based on type, the global market is further segmented into store-based and non-store-based. Based on the study of these segments, analysts have shared market forecasts.
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Regional Analysis
The toothpaste market, apart from the product and service related segments, is spread across the world. The regional markets of toothpaste covered in the report are North America, Europe, and Asia-Pacific, the Middle East and Africa as well as the rest of the world. The growing consumer awareness regarding oral health is set to be a key growth factor for businesses active in the toothpaste space. The market across North America is segmented into the United States, Mexico, Canada, and others. Regional markets in the toothpaste sector across the European market are segmented into Germany, Italy, the United Kingdom, and France.
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