Watches In addition to functional There is beauty and feelings


Posted June 21, 2013 by jackzhang921

During the annual Basel Watch Fair, Breitling "Basel enjoy private party" is always a symbol of pure carnival.

 
During the annual Basel Watch Fair, Breitling "Basel enjoy private party" is always a symbol of pure carnival. But at the same time, Breitling also did not "Wanwusangzhi", this year launched a new self-produced movement B06, and has not been in the market to promote Bentley series has been updated and then a strong launch. Emergency watch also introduced a more powerful second-generation Emergency II, Basel Watch Fair this year's most topical one watches.

Compared to the high-profile work, Breitling senior who is very mysterious. This time, Breitling global vice president, "Technical soul" Jean-Paul Girardin in Basel accepted the Beijing News interview.

Jean-Paul Girardin, global vice president of Breitling

Beijing News: Why Breitling and publicity in the store often used to pop art paintings and other visual elements of beauty soldier? This makes many people mistakenly believe that the United States Breitling watch brand.

JP: We just really like pop art. If you have a chance to visit Breitling located Ruishilaxia Chaux precision timepieces center, you will find that even in the watchmaking workshop also placed in many realistic paintings, like a few years ago, we at Baselworld Breitling booth on the same layout, creating them is a French artist. Basel Breitling booth this year, these pop art paintings from the famous New York pop artist Kevin T. Kelly, but also very realistic eye-catching. We like high-powered cars, like mature women, like the large-size watch, These are indeed closely linked with the Breitling brand some American-style elements, but we are not an American brand, we are pure independent Swiss watch brand, we do everything we to protect the "Swiss made" features as well as the heritage of exquisite watchmaking skills.

Beijing News: Breitling watches circular slide rule on the very famous, but also in modern life that people have smart phones and other devices. Do you think the slider also has a general sense of practicality it?

JP: I am an ordinary engineer, no calculator at hand when I use the slider calculation. And everyone should know how to do their multiplication and division, because this feature is indeed very simple and practical. If you are a Swiss went to Europe, the Swiss franc and the euro exchange rate is 1.22, you need to use the slider calculated in accordance with 122, then no need to do anything to change, all the controls show the entire amount immediately on the dial, the inner ring represents the euro, the outer ring said Swiss francs. Personally, I like to travel when the slider to the appropriate exchange rate fixed position. Really small scale, you have to have good eyesight or wear glasses, remove this, it is still very useful. You do not have braved the risk of dropped calls using smart phones calculator function, you can just look at a watch.

Beijing News: Breitling watch leap year calendar named "1461", which means that 1461 days elapse between two leap year, so some people say that this demonstrates beyond Breitling tough romantic.

JP: Breitling presented products are high-tech crystal, but not cold. Although according to the calendar every 1461 days there will be a leap year, this is just a watch leap year calendar features, but all products are not only functional, as well as aesthetic value, it also carries a mood, convey your own message. If you just want to know the time, so they can see the phone. So, in terms of functionality and high-tech behind product design also gives you a special feeling, it is because you can pass out to buy watches closely related with your own distinctive message. Watch is romantic, sensual, very personal. In the back of the product, we have done more things. This is the artistic and functional outside of the third dimension, I think, is that you speak of romance.

A table for 15 years to save 20 lives

Beijing News: This year the launch of the Breitling B06 movement What are the new features?

JP: R & D Breitling B06 movement is actually made us very early on an idea. Its most prominent feature is the Breitling 01 movement on the basis of self with the "30 second chronograph" system, which means the central chronograph hand takes only 30 seconds to circle around the dial, chronograph running speed has doubled, Timing accuracy is also doubling it timing accuracy from 1/4 sec to 1/8 sec. This feature is actually derived from the brand founder's son Gaston Breitling (Gaston Breitling) created in 1926 patented inventions.

Beijing News: You said that this year's favorite watch is the Emergency II?

JP: We have spent five years developing Emergency II, it is the first with a built-in dual positioning beacon watch, because of this, Emergency II in the watch industry has attracted wide attention. Usually the smallest locator beacon also has two packs of cigarettes so big, we can see it is installed in a small watch what a huge challenge. Moreover, you may know, in 1995, we introduced the first emergency watch Emergency, equipped with single-frequency locator beacon, 15 years since the introduction of more than 20 successful save precious lives. New Emergency II watch is not only able to accurately locate people in distress, and can transmit a distress signal to the satellite. Only need to unscrew the crown, antenna deployment will automatically activate the transmitter, so that rescuers can find you. This is for our engineers is also a great power, and therefore designers strive to make it more compact to be suitable to wear wrist.
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Last Updated June 21, 2013