21st August | Germantown, MD : The manufacture of leather handbags has taken a new direction with Giland handbags, an initiative by the Giverny LLC. in the Washington DC area. Its owner, Jila Sarfaraz has set off on a venture to provide her customers with impeccable designs with the exclusive “Made in Italy” label. Her online store displays various categories of handbags namely, clutches, top handles, cross-body bags, drawstring backpacks and formal shoulder bags for professional and stylish women. In fact, she is determined to burst the bubble of myth concerning leather handbags that hold quality synonymous to exorbitant rates. Consequently, all the men and women leather bags at the Giland’s store are available at quite reasonable prices unlike the branded ones offered at an excessively high range by the departmental stores all over the country.

Jila had a high sense of fashion right from her University days in Rome. Whenever she had some spare time, she used to take tours of Florence, Milan and other places known for their fashion quality and amazing craftsmanship. Italian fashion was her area of interest and, she gathered first-hand information about the latest trends from her fellow students who worked as interns in some high profile fashion industries in Italy. One of her Italian friends’ mom owned a women’s boutique in the poshest fashion streets of “Via Condotti” in Rome. At that age, she was an inspiration to Jila in many ways.

When she moved back to the USA, she was intrigued by the affinity for the “Made in Italy” label that was so prevalent among the fashionistas. But one thing that disappointed her is the price of these exclusive Italian leather handbags sold in the various departmental stores. According to her, quality is more about the craftsmanship, design and finish and less about any brand label. Aspired to bring about a change in the perception, she started her own business, the Giverny LLC. which ultimately led to the birth of Giland handbags.

The Giland handbags are made of pure Italian leather, designed by Italian craftsmen in Italy. Jila and her business associates visit Italy two to three times a year to pick new designs, discuss those with her designers and help them develop unique ideas to boost customer experience. One thing you are going to notice when you are browsing the Giland store online is, every handbag is different from the other in design, type, color, shape or size. It is the creativity of Jila’s designers who take a great deal to come up with amazing ideas to make the experience better with each passing day. After all, that is what a business is all about, right?

If you have a knack for stylish leather handbags, give the Giland handbags a chance. You will not have to burn a hole in your pocket to get your hands on a beautiful product. The handbags are offered at nominal rates. Let us hope Jila comes up with new and improved ideas to expand her business and change the common perception that quality=pricey.