Kelly Thirgood, founder of Social Panda, has recently shared the proprietary digital marketing process that she and her team have developed since the inception of the company. Kelly has over ten years’ experience in the industry so she speaks from a position of authority.

Social Panda utilises a comprehensive approach to help fully understand the needs of their client. Think of it as a bespoke solution. This degree of customisation resonates with small business owners who have very distinct digital marketing needs. Small businesses make up the majority of the clients who subscribe to the company’s approach to digital marketing and swear by it.

Digital marketing can be rather ambiguous in nature so Kelly has broken it down into a variety of disciplines that complement one another. The first component is the “strategy” phase where the needs of the client are clearly reviewed and itemised. After the needs have been established then the team proceeds to a brainstorming session where they develop a plan of attack to implement the strategy. This is where the company’s team really shines. Harnessing their extensive technical skills, they are able to develop a turnkey plan that is cost effective which is vital for small businesses with limited budgets.

After the plan has been implemented, the team will then provide their clients with updates, which is something that sets them apart from all of their respective competitors. This client-centric approach is one of the reasons that this Australian company is becoming the dominant player in the small business digital marketing niche in Australia and beyond. Entrepreneurs who are looking for a competent and dedicated digital marketing partner should contact Social Panda.