Marketing your business and putting it on the local map is an extremely difficult task. Event traditional methods of promotion like print advertisement don’t provide any assurance that sales leads would increase. But, promotional products Sydney such as pens, key rings, caps and desk accessories can increase brand awareness and give a boost to your sales leads. Here you would find the leading benefits of using customized pens as promotional merchandise.

Branded pens are among the few tested promotional products Sydney that have helped businesses build their brand name and recognition. All you have to do is couple distribution of customized pens with a marketing campaign such as a trade show or an exhibition and you would be able to reach out to hundreds and thousands of prospects.
Pens customized with your company logo also make excellent gifts for your existing clients.
However, contrary to what you give to your new prospects, your clients need to be gifted personalized pens. They need to be a little expensive and be made from quality materials. When thinking of gifting these promotional merchandise, it is important to keep in mind the type of people and their taste. Different clients have different tastes, and you would be able to make the most impact if you choose the pen accordingly.

Pens make highly popular promotional products sydney because they are used widely. Everyone has at least one pen and no one would ever deny taking one as a gift. In fact, pens are coveted as special gifts, even when they have been around for centuries and even when the recipient already has one or more pens.

You can gift hundreds or thousands of pens as free gifts to customers and prospects. Unlike print advertisements, these promotional merchandise has a long shelf life. while an advertisement would remain active only for a few seconds or minutes at the most, a pen can last a few months and if it is a unique and attractive design, it can last for years. And, every moment that the individual would use the branded pen, it would remind him/her of your company.

Similar to pens, there are many other promotional products sydney such as pen holders, memo pads, note pads, memo holders and other desk accessories that make cost-effective gifts for your customers and prospects. If you purchase these items online, you would be able to save more money and find more convenience.
You can call pens as the most popular promotional products Sydney http://www.handyimprints.com.au , but there are many other options that can cater to different segments of your target market. You can easily make the perfect choice from a world of promotional merchandise http://www.handyimprints.com.au by visiting the website link provided here.