The customer relationship management has become very important for the companies nowadays as the customer may not think twice before shifting to the competitor if he gets upset with any activity of the company. To make sure, that a customer remains loyal to the company, the company needs to take care of the all the issues which may be of concern to the customer.

Customer relationship management keeps a record of the personal details of the customer and all the transactions made by the customer with the company so that this information can be used in future as well.

The sales and marketing persons of the company are the ones who represent company in front of the customer so it is highly important that these people are well-trained to handle customer’s query. It should also be ensured that whatever promises or commitments are made to the customer by the sales team, should be fulfilled. To keep a track of all the activities of the sales force of the company and to improve the sales, the companies are installing Salesforce automation software.

Salesforce is CRM software which helps the companies in not just maintaining the data regarding the customer but also keeps a track of the sales activity of the sales team.

Fourtek IT Solutions Pvt. Ltd also operates as a Salesforce development company in India and it has a team of best Salesforce developers in India, who helps its clients in better customer management which ultimately results in great customer experiences and increased loyalty of customer towards company. By installing Salesforce, a company can easily manage the customer data and can also use it in the future in order to improve the efficiency and productivity. Salesforce plays an important role in increasing the sale of the company which further results in growth of the company.

The best part about the Salesforce CRM is that it can be customized as per the requirements of the company and Fourtek has a team of the best Salesforce developers in India who are highly trained and qualified for the purpose. The Salesforce can also be integrated with the existing applications so that there is no interruption in the daily functioning of the company.

The Salesforce CRM can bring great results as it will help the company in:
Tracking of sales team – With the help of Salesforce, the management is able to find out the number of hours that has been spent by the sales team in fixing appointments, managing the follow-up of leads and recording the sales opportunities.

Cross-selling and upselling – As data about the customers will be maintained in the Salesforce CRM, it will be easy to understand for the sales team to ascertain which customer to target for cross-selling and upselling the products.

Sales Forecasting – The past records or sale trends can be studied to understand the volume of sales that may take place in the future and the management will be able to chalk its future plans based on the data.

Lead management–The Salesforce CRM also keeps a track of the leads extracted from the promotional campaigns, queries generated on the website or by cold calling. The sales team is then informed about the new leads obtained and the Salesforce will also keep a track of how many leads get converted into successful sales deals.

The Salesforce CRM is definitely recommended for the businesses in this highly competitive business environment and as a Salesforce development company in India, we can assure that it is game-changer in today’s context.

Address:
Fourtek IT solutions
B86, Sector 60, Noida ( U.P.) 201301 India
Land Line no.: 0120-4284526, 0120-4151299
Email ID: [email protected]
URL: http://www.fourtek.com