Faballey, an online clothing store has come up with the latest and unique collection of Indo Western tunics that are stunning and gives gorgeous look to ladies. This store offers cheerful and bright funky looking readymade dresses with abstract prints and patterns. Moreover, the trendy collection of this store is available at great discounts. The collection is so awesome that it has beaten many big brands of the market.

FabAlley was started by Tanvi Malik and Shivani Poddar, who quit their high-paying jobs in Titan Industries, Unilever and Avendus Capital to follow their dream of entrepreneurship. “We were both working in the corporate sector and we found a huge gap in terms of fast fashion which was not available in India at that time at affordable prices. So, there was Zara, Mango which cost Rs 2,500 or more, then Chemistry was in the range of Rs 1200-1300.But, if you are looking for something like Zara in the Rs 900-1000 price point, there was nothing,” shares Tanvi.

The best part about this store is that you can buy very good stuff in the medium range that is from Rs.900 to Rs.1500. All designs for Indo-western tunics are designed by their in-house team of designers. They have also tied up with different vendors of China and the UK. “It was a challenge to get manufacturers, but as one of the directors on board also runs an export house and had the requisite backend, starting out was not too difficult,” says Shivani. She also added “The initial few months were slow as the volumes were less, but as they scaled up many vendors agreed to work with them.”

Now, the tunics are available in Indya section and many of these are also available on discounted price. Visit this store for getting unique dresses in your budget.

About Faballey
FabAlley is an online fashion destination for taste-makers and trend-breakers all over the country. In 2012, 25-year olds Shivani Poddar and Tanvi Malik started an online accessories store selling a highly curated collection of quirky jewellery, bags and shoes and went on to build one of the biggest brands for clothing in India.