Online children's boutique Marjorie Jane has recently expanded to include a new section of the website, Merry Go Round, dedicated to pre-loved items in new and like-new condition. When owner Marjorie Vestergaard realised how many clothes and toys she had from her two little children that were still in beautiful condition after they were outgrown, she thought other mothers were likely to be have the same. With no real outlet for selling them (aside from eBay), Marjorie decided to create one herself. Hence, an online shop for gently used or even new children's clothing and toys – with all the profits from the sales going to charity. This has proven very popular with Marjorie Jane customers, who have embraced the chance to rehome beloved clothes and toys in exchange for discounts off the main site.

The launch of Merry Go Round coincides with an expansion of the site to include even more brands. Joining perennial customer favourites Hatley, See Kai Run, aden + anais, anne-claire petit, and Candy Bows, to name a few are Slugs & Snails, Piccalilly, Blade & Rose, and natureZOO of Denmark.

About Marjorie Jane

Marjorie Jane (www.marjoriejane.com) launched online in 2009, and has enjoyed 5 years as an independent online children’s boutique. Started by mother-of-two, Marjorie Vestergaard, the boutique has an emphasis on bright and bold designs and colours, with an eye to comfort and quality. Its great selection of beautiful products, coupled with its fantastic customer service, has caused the store to steadily grow. It now has loyal customers in over 30 countries around the world.